Home / Knowledge / News / Fashion / Enamor launches INAYA nightwear collection
Enamor launches INAYA nightwear collection
May '09
With the fashion worlds spring summer collection at its finest, premium lingerie brand Enamor launches its latest creation – INAYA. An all new nightwear collection from Enamor, INAYA offers a gorgeous array of chic sophisticated styles – all effervescent and representative of the fashion trends of many seasons to come.

The launch took place with a sizzling fashion show where the Enamor INAYA styles set the stage on fire enthralling the audience. The show began with Enamors Spring Summer 2009 collection as a prelude to the launch of Enamor INAYA. The fashion show was choreographed by renowned fashion choreographer, Rashmi Virmani with great aplomb and style.

“We are delighted to announce the launch of Enamor INAYA, which has been created for the woman who celebrates life and herself. INAYA, meaning 'grace' is a whole new world of original style in luxurious softness and we are proud to present these stunning nightwear styles under the Enamor fold”, said Sumir Hinduja, Director Gokaldas Intimatewear Pvt. Ltd. on the occasion.

The brand is hopeful of carving a niche for itself given the fact that the new age woman of today needs to identify with every aspect of fashion she sports – with nightwear featuring high on her fashion list. “INAYA brings forth a combination of never-seen-before silhouettes in nightwear in India and augments choice for the discerning premium nightwear customer”, Mr. Hinduja added.

Each of the Enamor INAYA styles have been created with exquisite fabrics from across the world, distinctive cuts ensure that each style suits the Indian woman and are available in gorgeous colours unique to each collection. With 6 collections – Atlantis, Cheetah Rose, Dragon, Sepia Siren, Osaka and Silken Blossom - wrapped in fresh bold and yet, sublime ensembles, Enamor INAYA offers tasteful indulgence for the woman of today.

Available in Bangalore this April onwards, at Lifestyle, Shoppers Stop and other Multi Brand Outlets, also available at Exclusive Brand Outlets across the country.

Every woman is unique in body and soul. From boudoir to boardroom, from projecting glamour or confidence or even mischief, Enamor encourages women to celebrate their own unique style though the language of lingerie. Women come in different body shapes, sizes, and personality types. Enamor realises this truth and celebrates every woman's right to express herself and revel in her feminity.


Must ReadView All

'Requirement of polyester filament yarn is increasing'

Textiles | On 19th Jun 2018

'Requirement of polyester filament yarn is increasing'

The requirement of polyester filament yarn (PFY) is increasing as it...

Courtesy: SAC

Textiles | On 19th Jun 2018

SAC to release pilot of Higg Facility Social Labour Module

The Sustainable Apparel Coalition (SAC) will release this year a...

Courtesy: Ebay

Apparel/Garments | On 19th Jun 2018

eBay partners with Noon for e-commerce sales in Middle East

Noon, the $1 billion e-commerce venture backed by Dubai businessman...

Interviews View All

Indian fashion industry

Cotton consumption will keep growing in the Indian fashion industry

Abhimanyu Singh Rathore & Barbara Anna Kosiorek

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Kamal Kulshreshth

Colorjet is among the fastest-growing wide format digital inkjet print...

Kalai Selvi

Vidyashilp Academy in Bengaluru is the country's first Fairtrade School....

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Eric Scholler

The Indian market has huge potential in technical textiles, and by far,...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Amiben Shroff

From its modest beginning in the late 1960s, Shrujan has grown into a...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search