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NILIT presents bodyfashion & active/sports wear trends for S/S 2011

02 Jun '09
4 min read

URBAN GRAPHICS.
Urban influences inspire bodywear that is a radical break away from the mainstream. Worn with rebellious attitude this daring streetwear style is based on a fusion of glamorous grunge aesthetics, graphic motifs, and recycled urban objects. Cool and trendy, the junior market takes its inspiration from the street by wearing modern assertive cuts and strikingly mismatched elements. An authentic natural handle and mélange effect are created from NILIT Arafelle yarn.

THE NILIT TRENDBOOK defines three trends for ACTIVE-SPORTSWEAR for SPRING-SUMMER 2011 with the accent on performance:

DISCOVERY.
This trend emphasizes the desire to leave behind all constricting social anchors to live a healthy life and search for balance and wellbeing. Sports activities are in touch with nature and inspire a nomadic spirit. The need for authenticity continues to stimulate the imagination, mixed with fantasies of discovering lost worlds and the challenge of outdoor adventures of hiking and climbing. Ethnic motifs and wrapped layers team up for a shanti yoga story. NILIT special performance yarns provide the perfect synergy between functionality and design.

EXCELLENCE.
This trend focuses on the drive to achieve excellence while displaying a noble attitude during competitive sports. Garments which boast function finesse and comfort focus on performance and easy-care to combine the best of sport with timeless elegance. Products focus on form and are designed like carved armor fitted on the body, while featuring elaborate ergonomic cuts and ornamental detailing. NILIT Aquarius yarn ensures moisture management, which remains effective even after repeated washings.

METROPOLITAN.
This dynamic trend focuses on protection and safety from extreme elements with special emphasis on high performance, functionality and support. Technically sophisticated products take their inspiration from the urban environment with shapes that are robust and precise. Angular cuts incorporate energetic geometric accents in steely colors with neon contrasts. To meet the global awareness of eco-friendly processes and create deep uniform colors, products are created using NILIT EcoCare recycled yarns.

NILIT

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