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Ala Moana Center to debut 'Fifty Years of Fashion in Hawaii'

09 Jun '09
2 min read

Visitors to Ala Moana Center will get a rare glimpse into the island fashions that have helped shape Hawaii's unique fashion culture over the last five decades. Ala Moana Center, a staple of Hawaii retail and fashion over the last 50 years, and the iconic shopping mecca of Honolulu, will debut “Fifty Years of Fashion in Hawaii” in conjunction with its 50th anniversary.

The exhibition, in partnership with Hawaii Fashion Incubator, will feature 50 colorful garments of the last 50 years from the University of Hawaii (UH) at Manoa's impressive archived Costume Collection, which is one of the largest of its kind at an American university with more than 20,000 garments, textiles, and related artifacts. Scheduled to run from Aug. 13-31, 2009 during mall hours, “Fifty Years of Fashion in Hawaii” will be the largest showcase of the collection ever shown outside of the university, and will be free and open to the public.

The “Fifty Years of Fashion in Hawaii” exhibit will include an Ala Moana Center retrospective and feature displays of swimwear, aloha attire, eveningwear, and era-inspired fashion wear. Garments on display will include a '50s Alfred Shaheen aloha dress, '60s Miss Hawaii women's bathing suits and feather hats, '70s Elizabeth Arden beaded maxi skirt, and much more. Current fashions inspired by past eras, archived fashion magazines and notable Ala Moana Center advertisements will also be on display.

Spanning five decades from the first days of statehood to modern day Hawaii, Ala Moana Center has served both residents and visitors alike as the Hawaiian Islands' most highly revered gathering place to shop, dine and be entertained over the last 50 years.

When Ala Moana Center originally opened on Aug. 13, 1959, it was the largest shopping center in the U.S., featuring just over 860,000 square feet of retail space and more than 80 merchants. Through the decades, this iconic shopping center has gone though a number of transformations with major renovation and expansion projects that have increased its gross leasable area by almost 2.5 times its original size.

After the completion of its sixth major expansion in March 2008, the center now boasts over 2.1 million square feet of retail and more than 290 stores and restaurants. It ranks as the world's largest outdoor shopping center and consistently places among the top three highest grossing malls in the U.S.

Ala Moana Center

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