Home / Knowledge / News / Fashion / i.e. distribution to re-launch DADA footwear brand in NA
i.e. distribution to re-launch DADA footwear brand in NA
04
Aug '09
i.e. distribution announces they have reached a license agreement to produce and distribute DADA Footwear and DADA Supreme Footwear for North America (NA). i.e. distribution, the world wide distributor and owner of World Industries a 21 year old skateboard, footwear and accessories brand, has many years of footwear production and distribution experience in multiple trade channels.

DADA brand launched in 1995, rapidly becoming a leader in the urban and the athletic markets with record sell-through numbers worldwide at Footlocker, Finish Line and Foot Action. The brand has been most recognized by it's many athlete and musician endorsement deals. A few to note, the “Spree's”, designed with a scale model of Latrell Sprewell's custom Lexani “Spinner” rims from his car built into the side of the shoe. Chris Webber's all chrome shoe is one of the top 10 shoes worn in an All Star game to date. And Xzibit the Rapper from MTV's “Pimp My Ride” pimped himself a pair of signature DADA shoes, too.

John Dickinson, i.e. distribution President, “When we founded i.e. distribution in 2004 we planned on creating a multi-brand distribution company. This moves us closer to that goal. I look forward to working with DADA Footwear's founder, Lavetta Willis and the original designer, Lantz Simpson to reintroduce the brand, and keep it true to its heritage in the North American market.”

Lavetta Willis, Founder of DADA Footwear, “I am very excited to re-launch the brand in North America. I miss my friends in retail and can't wait to get back in the mix. We will again find our place in the market! Our new relationship with John and i.e. distribution will give us the infrastructure and support we need.”

i.e. distribution founded in 2004 by John Dickinson, with the idea of creating a multi category distribution house. Getting its start by obtaining the U.S. footwear license of the skateboard brand, World Industries.

Lavetta Willis is founder, president and CEO of LL International Shoe Company Inc, makers of DADA Supreme and the CODE M, a company known for designing high performance, cutting-edge men's and women's apparel and footwear. Named by Sporting Goods Business as one of nine “Companies to Watch,” DADA is sold in major athletic retailers worldwide and has been endorsed by numerous athletes including NBA players Latrell Sprewell of the Minnesota Timberwolves, Chris Webber, Karl Malone and Horace Grant of the Los Angeles Lakers, Vlade Divac of the Sacramento Kings, Corey Maggette and Chris Kaman of the Los Angeles Clippers, Shandon Anderson of the New York Knicks.

i.e. distribution


Must ReadView All

EU renews GSP+ scheme for Pakistan 2 years

Apparel/Garments | On 24th Feb 2018

EU renews GSP+ scheme for Pakistan 2 years

Pakistani exporters can enjoy preferential duties on exports to the...

Surat wary of e-way bills

Textiles | On 24th Feb 2018

Surat wary of e-way bills

There is no respite for Surat’s textile manufacturers and retailers....

Retailers choose sides in Alibaba-Tencent battle in China

Apparel/Garments | On 24th Feb 2018

Retailers choose sides in Alibaba-Tencent battle in China

Two big Chinese firms— Alibaba Group Holding Ltd and Tencent Holdings ...

Interviews View All

Subhashini Srinivasan
The S Studio

Ethnicwear market will see an upward trend if uniqueness and quality are...

Top executives
Textile & apparel bodies

The decision to reduce GST on MMF yarn to 12% is transformational

C Kamatchisundaram
Voltas

ITME is an occasion not only to receive new leads but also to work on...

Harsh Shah

Fynd is the central online shopping destination for fashion, offering...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search