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Ritesh Kumar to represent India at Asian Designer's Collection Tokyo
Nov '09
Fashion Design Council of India(FDCI) is glad to announce that Ritesh Kumar has been selected as the Young Indian Designer to represent India amongst the emerging global talent at the Asian Designers Collection at the Japan Fashion Week in Tokyo in March 2010. The Designer will be showcasing on the opening day of the Japan Fashion Week on 22nd March 2010 whereas the exhibitions will be held from the 22nd - 28th March 2010.

Ritesh Kumar is an alumnus of Domus Academy, Milan, Italy and National Institute of Fashion Technology, New Delhi, India. He has worked as a design consultant with fashion houses like Ermanno Daelli, Chimento and Parasuco in Italy and House of Valaya and Esprit De Corp in India.

Ritesh Kumar's work focuses on finding new vocabulary for fashion and provoking established notions around the discipline. His ambition of personal expression is through a hybrid of medium: - fashion, photography, painting, graphics & writings. He has been finalist in International Young Designers Fashion Week, Moda Estremadura - Badajoz, Spain (2005). His photographic works have been showcased in a solo exhibition at India Habitat Centre, New Delhi, India (2008).

His one year old label, Ridzyn is currently retailing from selected stores in India and abroad and looking at expanding its international presence. At present a women's wear line, Ridzyn intends to include menswear in its product portfolio with coming seasons. Ritesh Kumar's current projects include a corporate retail tie-up and luxury institutional wear for an Indian food retail giant, while simultaneously working on a fine arts exhibition.

Congratulating Ritesh for his participation at Asian Designers Collection, Sunil Sethi, President, FDCI, said, "It's a proud feeling when the young Indian talent is recognized globally.This is the 2nd year of representation from India. Young designers are the future of Indian fashion industry & FDCI has always encouraged the emerging talent to display their creative designs and also provides them various platforms, which recognizes their talent, aptitude and a desire to excel. The Asian Designers' Collection 2010 Committee, found Ritesh to be an apt choice for this competition. Mr. Sethi added that it was a very elevating experience to meet Mr. Atsuo Nakagawa, the Asian Designers' Collection 2010 Committee Chairman who visited us in India and also did a detailed study of the collections of the 5 shortlisted designers by visiting their studios. The Chairman expressed that he sees lots of hope from the young Indian talent and informed that Indian designer wear has a growing market in Japan. We look forward to a fruitful collaboration with the Committee, said Mr. Sethi."

In Ritesh's words "It is, of course, a great opportunity and honor to be able to show in the Asian Designers' Collection at the Japan Fashion Week in Tokyo, which has a distinct identity within fashion capitals of the world. I am looking forward to a stimulating experience in Japan; both in terms of inspirational creative exposure and exploring a new market territory for my brand. Thanks to FDCI, upcoming designers have access to international opportunities like these and possibility to take contemporary fashion from India abroad. The active support of the council is instrumental in sensitizing international fashion scene and projecting transitional Indian fashion overseas."

Fashion Design Council of India

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