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R.G. Barry named Superga International Licensee of the Year
02 Dec '09
2 min read
R.G. Barry Corporation North American licensee for luxury canvas fashion footwear brand Superga, has been named 2009 International Licensee of the Year by the iconic Italian footwear brand's parent company, BasicNet S.p.A of Turin, Italy.
R.G. Barry was selected from among 14 Superga licensees around the world for its commitment to the brand and its ability to react quickly to changing international market conditions.
"It is with great pleasure that we recognize the R.G. Barry Superga team as Licensee of the Year," said Franco Spalla, President of BasicNet S.p.A. "They work closely with us on new developments and brand strategies. We value the personal relationships, kindness and courtesy demonstrated by these partners in all aspects of our business together."
"We are honored to be singled out from such a strong group of international vendors," said R.G. Barry Corporation President and Chief Executive Officer Greg Tunney. "This award is a reflection of our entire team's ongoing efforts to establish and grow this well-known European canvas footwear brand in North American markets."
Superga-USA Brand President Scott Weaver added, "Over the past year, we have realigned our marketing and merchandising approach for Superga-USA with the goal of reaching a broader consumer base while maintaining the brand's special cache. This could not have been accomplished without the full partnership of the BasicNet organization."
R.G. Barry was selected from among 14 Superga licensees around the world for its commitment to the brand and its ability to react quickly to changing international market conditions.
"It is with great pleasure that we recognize the R.G. Barry Superga team as Licensee of the Year," said Franco Spalla, President of BasicNet S.p.A. "They work closely with us on new developments and brand strategies. We value the personal relationships, kindness and courtesy demonstrated by these partners in all aspects of our business together."
"We are honored to be singled out from such a strong group of international vendors," said R.G. Barry Corporation President and Chief Executive Officer Greg Tunney. "This award is a reflection of our entire team's ongoing efforts to establish and grow this well-known European canvas footwear brand in North American markets."
Superga-USA Brand President Scott Weaver added, "Over the past year, we have realigned our marketing and merchandising approach for Superga-USA with the goal of reaching a broader consumer base while maintaining the brand's special cache. This could not have been accomplished without the full partnership of the BasicNet organization."
R.G. Barry
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