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Trends in Progress Lounge at GDS
19
Feb '10
With its supporting programme focused on fashion trends, product news and sectoral know-how GDS from 12 to 14 March 2010 is an innovative pioneer on the market. Located in Hall 7.0 for the first time now the Trends in Progress Lounge as a central lecture area offers a both exciting and varied programme of events. Here the retail trade can be inspired by trends, network with young designers and gather key information from lectures on new market trends like eco footwear, the wellness segment or erotic shoe fashions. Experts will also explain the latest developments in online retail and demonstrate new options for presenting goods.

The Amsterdam agency Y Trends specialising in young fashion footwear and sneaker trends will be celebrating its 10th anniversary at the forthcoming GDS. All-new is the first Footwear Designer Networking Drinks event. Alongside expert discussions with designers, visitors here will be able to meet young design talents just graduating from the new “Industrial Footwear Design” course in the Netherlands. This means companies will have the opportunity to find designers for their brands. The concept for the event is totally unique and was inspired by a Japanese lecturing technique called pecha kucha.

Selected students at the event will hold brief, off-the-cuff talks and then afterwards discuss with participants about their ideas on shoe design at a Creativity Talk. (Friday, 12 March 2010, 6.00 pm). Informative, exciting and amusing are the various "trend tweets" from Nicoline van Enter at Y Trends. In her talks she provides a complete overview of trendsetting design principles. Here she will be shedding light on both the 2010/11 Autumn/Winter and 2011 Spring/Summer seasons. The seminars will be held in English (Friday, 12 March 2010, 10.00 am, Saturday, 13 March 2010, 11.00 am) and in cooperation with the trade journal Schoenvisie also in Dutch (Friday, 12 March 2010, 1.00 pm and Sunday, 14 March 2010, 11.00 am).

“Join the Early Birds” is a trend seminar for the 2011/12 Autumn/Winter and 2012 Spring/Summer seasons (Friday, 12 March 2010, 4.30 pm). The event is particularly aimed at designers and developers in search of trend information for the more distant future. For this reason the seminar is not free. In addition to her trend lectures Nicoline van Enter will be talking in other seminars on current sectoral themes and innovative approaches in shoe design and marketing.

The “Developments in Eco Footwear” lecture deals with the latest ecological materials and sustainability principles (Friday, 12 March 2010, 3.00 pm). The erotic market is booming and proving crisis proof. How the shoe trade can tap into this niche area is demonstrated in the seminar entitled “Growing Opportunities for Erotic Footwear” (Saturday 13 March 2010, 3.00 pm). In his lecture entitled “Value for Money” Professor Roberto Gusso from Italy's Ars Sutoria School will be explaining the most important criteria when comparing price and quality. Buyers and retailers will be familiarised with the materials relevant to, and used in, today's shoe


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