Home / Knowledge / News / Fashion / A very positive atmosphere for Pitti W @ Pitti Uomo
A very positive atmosphere for Pitti W @ Pitti Uomo
24
Jun '10
The 78th edition of Pitti Uomo has just closed its doors at the Fortezza da Basso, launching strong signals that the recovery has started, and that during the past few days here in Florence the international fashion community has heard them clearly. The exhibitors who decided to preview their new collections and projects (1,047 collections in all – an unprecedented record for Pitti Uomo and Pitti_W) said so too, but above all, it's the numbers that say the most. Here are the final attendance figures for this edition:

a total of 19,200 buyers
+ 6% compared to the June 2009 edition
6,900 foreign buyers (+ 12%),
12,300 Italian buyers (+ 3%)
more than 32,000 visitors overall

“The figures, the business contacts registered in the stands, the opinions we heard”, says Raffaello Napoleone, CEO of Pitti Immagine, “as well as the huge amount of international media attention over the last few days – thanks also to the presence of big names like Jil Sander, Haider Ackermann and American artist Andrea Zittel, add up to a good dose of confidence, especially for the Italian fashion industry, the main player at our fair, which has always been strongly export-oriented. It was possible to feel a fresh air, a desire for modernization and renewal, in terms of both the collections and image of the over 1,000 brands at the Fortezza: there was a strong appetite for change, undoubtedly influenced by the renewed layout of the Main Pavilion, designed by Patricia Urquiola, as well as the new My Factory section, and the many special projects premiered in Florence. All these innovations were greatly appreciated by members of the trade and have encouraged us to continue investing in updating our fair format and carrying out international scouting activities for the latest collections”. And not to forget the great work that has been doing with Who is on Next? Uomo, the competition dedicated to new Italian talents on menswear.

The data on foreign buyers are another important signal of how the international markets are approaching a recovery. At Pitti Uomo, all the major foreign markets registered an increase in numbers, with double digit increases for Spain (+ 16%), United Kingdom (+ 33%), United States (+ 13%), Russia (+ 36%), China and Hong Kong, South Korea, Turkey, Belgium and Austria; while the number of buyers from Japan, France and Holland rose by single figures. There were also noteworthy performances on the parts of Canada, Sweden, Norway, Ukraine, Brazil, Middle Eastern countries and many new markets.

With regard to the top sixteen countries, Germany once again came out on top in absolute terms (with 862 buyers), followed by Spain (633), Japan (617), Great Britain (461), Holland (445), France (437), China (360), Turkey (297), Belgium (270), South Korea (251), Switzerland (236), Austria (207), Russia (195), United States (177), Portugal (138), Greece (130) and Hong Kong (107).

There was also general satisfaction and a great atmosphere at the Dogana for Pitti W Woman Precollection n.6, which had around 4,400 visitors, confirming the levels registered at last summer's edition.

All the most important international buyers visited the event dedicated to women's precollections and greatly appreciated the product proposals from the 75 exhibiting companies who have told us that – over the four days of the event – they took some important orders and achieved some very positive results.

Pitti Uomo


Must ReadView All

Uzbekistan wants joint ventures with Hungarian textile firms

Textiles | On 20th Feb 2018

Uzbekistan wants joint ventures with Hungarian textile firms

Uzbekistan has offered Hungary to create joint ventures in the two...

Vietnam’s textile & garment exports up 10.68% in 2017

Textiles | On 20th Feb 2018

Vietnam’s textile & garment exports up 10.68% in 2017

Vietnam came very close to achieving its 2017 textile and garment...

Maharashtra’s new textile policy to privatise cooperatives

Textiles | On 20th Feb 2018

Maharashtra’s new textile policy to privatise cooperatives

The state government in India’s western state of Maharashtra, under...

Interviews View All

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

C. Dhandayuthapani
Mag Solvics Pvt. Ltd

ITME 2016 exploited our full strength like never before

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search