Home / Knowledge / News / Fashion / Blink to feature the latest trends in denim
Blink to feature the latest trends in denim
28
Jun '10
The Wet Seal, Inc., a leading specialty retailer to young women, announced the grand opening of Blink, a denim focused pop-up store located at The Galleria at Tyler in Riverside, California. Blink will carry the latest trends in denim – all of which will be gone in the Blink of an eye as the concept will only be open through the 2010 holiday season.

A 1,600 square-foot store, Blink will feature the latest trends in denim, with a small assortment of fashion tops and accessories. Denim will be available in a multitude of styles from various fashion brands, and will be complemented by Wet Seal's core denim program, Blue Asphalt.

“The pop-up store concept has long been of interest to us, but we needed the right location to present itself,” said Ed Thomas, Chief Executive Officer of the Company. “Given Wet Seal stores are already a denim destination, we feel Blink provides the perfect opportunity to test an expanded denim assortment in a temporary environment.”

Each of the store associates has been through extensive training on the features and fits of
each of the denim styles and brands. Working under the 'Denim Expert' title, each associate will be able to offer a high level of service and product knowledge.

Blink will celebrate its grand opening on Saturday, July 3rd, 2010, with live music from notable area great, DJ Lady Kate, and give away prizes to anyone that comes by and spins the Blink prize wheel. Prizes will include free denim, tees, sunglasses and gift cards as well as several other offers, including an appointment with a Denim Expert. The event will begin at noon.

What: Blink Grand Opening – Live music & free prizes (while supplies last).

Where: Blink Store at The Galleria at Tyler, 1299 Galleria at Tyler, Riverside, California,
92503. (951) 354-5915. On the second level, immediately across from the Food Court.

When: Saturday, July 3rd, 2010 – 12:00 p.m. to 4:00 p.m.

Prizing: Free Tees, Denim, Gift Cards and Sunglasses along with special offers and
personal appointments with Denim Experts.

Headquartered in Foothill Ranch, California, The Wet Seal, Inc. is a leading specialty retailer of fashionable and contemporary apparel and accessory items. As of May 29, 2010, the Company operated a total of 501 stores in 47 states, the District of Columbia and Puerto Rico, including 422 Wet Seal stores and 79 Arden B stores.

The Wet Seal Inc


Must ReadView All

Courtesy: Stone Island

Apparel/Garments | On 25th Jun 2018

Stone Island has mastered ingredient branding: Braind

Italian high-end men's apparel brand Stone Island tops the list of...

Courtesy: Tecnorama

Textiles | On 25th Jun 2018

'Tecnorama automatic dyeing system offers efficiency'

Italy based Tecnorama’s fully-automatic machinery for dispensing...

Courtesy: Lenzing

Textiles | On 25th Jun 2018

Lenzing launches Veocel nonwoven speciality brand

Leading fibre company, the Lenzing Group has unveiled Veocel, the new ...

Interviews View All

Smarth Bansal
Colorjet India Limited

We would like to venture more companies into the Indian market

Top executives
Textile industry, India

The event should be organised every year

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search