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Copenhagen Fashion Week kicks off with two amazing shows

13 Aug '10
3 min read

The goddess Gefion, who according to Nordic mythology is the goddess of fertility, helped give birth to one of the first shows during Danish Fashion Week 2010. The CPH Vision Show was held at the beautiful Gefion Fountain in the Port of Copenhagen.

Though the rain was coming down from the sky like the water from a fountain, the gods must have heeded the frustrations of the many guests standing under their umbrellas and waiting anxiously behind the velvet ropes for the rain to stop - because suddenly the sky brightened and the rain moved out to sea. The many umbrellas created what looked like a beautiful black flower blooming in the rain, but the flower slowly closed and guests were finally able to take their seats.

With the fountain dominating the view, the music started to play as the models stepped out from behind the fountain and walked down the runway to the sound of The Queen of the Night from the opera The Magic Flute, waving and blowing kisses to the many people who had showed up. The wavy dresses and ribboned straw hats made the show resemble an 18th century picnic - but things quickly became more 22nd century with girls in small bathing suits and futuristic sunglasses walking to the beat of contemporary electro.

As the audience began to tap their feet to the rhythm, the show took another turn into a more mature style with classically dressed models, handbags and high heels and a hint of the 1950s with a modern twist. The audience was clapping to the beat of the music as the models made their last entrance and ended the show by stepping up onto the fountain and posing together in front of the goddess Gefion who had helped give the show its lushness and fecundity.

Terminal 2 Press Show

Terminal-2 kicked off Fashion Week Aug 2010 with an elaborate show for the national and international press who had been waiting anxiously for a glimpse of the future of fashion in Spring/Summer 2011. The show, which was produced by Style Counsel's Uffe Buchard, saw the fashion world hold its breath as the models took their first steps out onto the runway.

The room was filled with apprehension, but suddenly the atmosphere changed and anxiety turned into pure excitement as the show developed like a child and burst out as a rebellious kid for next season.

The show started off with a old open bus driving onto the runway with music blaring while the models, dressed in ripped jeans, leather jackets, and cigarettes in their hands, brought back the era of grunge. In-your-face, they sang, danced and jumped down the runway. Then all of a sudden a minibus drove up. The music changed to Brazilian rhythms.

With girls in bathing suits and guys carrying surfboards, this could easily have been a beach party in Rio or the annual carnival. Energy ran high on each side of the runway and when the sound changed yet again - this time into traditional music from Middle East - a huge desert truck arrivedand the clothes became attire designed for surviving a sandstorm. After the final entrance, all the models walked out together with their hands in the air, holding up bottles and popping champagne corks like it was New Year's Eve.

The style is set for next summer! It's all about having fun and enjoying life. Viva la vide!

Copenhagen Fashion Week

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