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Playtime New York to return in March 2011
Oct '10
Playtime New York, the international trade show dedicated to universes of children, junior and maternity, will return for its second show, March 5 – 7, 2011, to Soho's 82 Mercer (Street). The first edition of this bi-annual event, which was held July 31 to August 2, received a glowing reception from buyers and exhibitors alike, offering a sophisticated yet whimsical ambiance.

“We were thrilled with the launch of Playtime New York and are truly looking forward to further developing the show,” said Sébastien de Hutten, event director. “We expect the March event to be bigger and better.”

Playtime New York offers a comprehensive international selection of today's best collections in the children's and maternity marketplace. The show encompasses infant and children's clothing, shoes and accessories, baby gear, toys, deco/design products, childcare and maternity.

The stunning venue, 82 Mercer, reflects both a creative and commercial style, in one of New York's trendiest neighborhoods. The 25,000 square foot space features a loft design, brick walls, hardwood flooring, cast iron columns and arched passageways. The show provides an easy-to-navigate layout and an open booth design, which affords exhibitors the opportunity to customize their area.

The first edition of Playtime New York spotlighted 63 American and international designers collections which included clothing, accessories, childcare, design and more. Visitors from 18 countries attended the show. Among the leading retailers represented at the event were American Eagle Outfitters, Anthropologie, Barney's, Bergdorf Goodman, Chasing Fireflies, Crembebe, Estella, Future Perfect (South Korea), Isetan, The Land of Nod, Macy's, The Museum of Modern Art, Neiman Marcus, Nonchalantmom, Nordstrom, Pomme, Scoop, Sweet William, TJ Maxx, Uncommon Goods, Yoyamart and many more.

Playtime New York

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Courtesy: Aditya Birla

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