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Over 6,000 buyers visit 23rd edition of Milano Unica
10 Sep '16
1 min read
Over 6,000 buyers from the fashion industry visited the 23rd edition of Milano Unica, the Italian textiles and accessories trade show held September 6-8, 2016 in Milan, a number flat over the earlier edition. The show hosted 442 exhibitors showcasing Fashion/Winter 2017-2018 collections and who came from various regions and countries like Japan and Korea.
The organiser took extreme care to have a new, more rigorous, invitation-based selection criterion, which put a stronger focus on buyers, which in their opinion, led to improved results for exhibitors, in terms of the number of contacts they made.
“I can say that we have successfully passed the test relative to move the show to the new Fieramilano Rho fair grounds, along with the revision of our proposal,” Massimo Mosiello, general manager of Milano Unica said.
“The numerous and complex organisational innovations, including the layout were realised thanks to the prompt response received from all suppliers and in particular, the collaboration with Fiera Milano and Nolostand,” he added. (AR)
The organiser took extreme care to have a new, more rigorous, invitation-based selection criterion, which put a stronger focus on buyers, which in their opinion, led to improved results for exhibitors, in terms of the number of contacts they made.
“I can say that we have successfully passed the test relative to move the show to the new Fieramilano Rho fair grounds, along with the revision of our proposal,” Massimo Mosiello, general manager of Milano Unica said.
“The numerous and complex organisational innovations, including the layout were realised thanks to the prompt response received from all suppliers and in particular, the collaboration with Fiera Milano and Nolostand,” he added. (AR)
Fibre2Fashion News Desk – India
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