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Ralph Lauren appoints Patrice Louvet president and CEO

18 May '17
2 min read

Ralph Lauren Corporation, a global leader in design, marketing and distribution of premium lifestyle products, has named Patrice Louvet, one of the most successful executives in the consumer products industry, as the president and chief executive officer. The appointment becomes effective on July 17, 2017, when Louvet will also join the board of directors.

Louvet will dual report to Ralph Lauren in his capacity as executive chairman of the board and to the company’s board of directors.

Louvet most recently served as group president, Global Beauty at Procter & Gamble (P&G), a division of 12 brands with approximately $11.5 billion in revenues in 2016.

Ralph Lauren, executive chairman and chief creative officer, said: “Finding the right partner to work with me to take us forward in our evolution has been my primary focus over the last several months and I am thrilled that Patrice is joining our talented team. He’s an enormously skilled business leader with a deep passion for the consumer and a sophisticated understanding of building global brands. This, combined with his collaborative working style, transformation experience and intense focus on results, will put us in a stronger position as we move toward the future.”

Louvet said: “Ralph is one of the world's greatest fashion icons and someone I have admired for many years, and it's an incredible opportunity to partner with him to continue to build on 50 years of heritage and innovation. The brand holds tremendous potential around the world and I could not be more excited to lead the next phase of development for this great company with Ralph and the team.”

Louvet is a brand expert with more than 25 years of experience at P&G. Over the course of his career he has overseen several different multi-billion dollar, category-leading brands and has held numerous management and leadership roles in Europe, Asia and North America. (SV)

Fibre2Fashion News Desk – India

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