Home / Knowledge / News / Fashion / Teatum Jones bags Womenswear Woolmark Prize
Teatum Jones bags Womenswear Woolmark Prize
15
Feb '16
Teatum Jones was announced as the winner of the womenswear final of the 2015-2016 International Woolmark Prize, presented at a special event as part of New York Fashion Week last week, the Woolmark Company said in a press release.

“I loved the original concept, the articulation of the concept and the romanticism of the clothes,” said André Leon Talley, one of the judges who is also a fashion author, editor and consultant, former Editor-at-Large, American Vogue. “They did their research in terms of sourcing and I believe some customers will really respond to the narrative. It was wonderful.”

Thakoon Panichgul, Chief Creative Officer, Thakoon explained: “The winner took to the task of using wool in innovative ways. They showed artisanal qualities through wool lace, colour blocking and double-faced wool creating a three-dimensional quality.”

Inspired by a Wool Utopia conceived by English nun Agnes Morrogh-Bernard in 1892, whereby she founded the Foxford Woollen Mills to weave luxurious woollen blankets and restore hope to an impoverished town, Teatum Jones travelled to the mill to create exclusive blankets and modernised them with geometric foil prints and hand embroideries on skirts and jackets.

Using a mix of 17.5 micron and 19.5 micron Australian Merino wool for the clothes, and 23 micron wool for the accessories, the UK design duo partnered with a specialist guipure lace mill in France, convincing them to use wool for the first time, to create innovative, vibrant geometric Merino laces - inspired by the geometric borders of the blankets. Catherine Teatum and Rob Jones then flew to Italy where they developed a stretch wool that feels similar to a scuba suit, upon which they bonded the Merino lace, creating a luxurious lace fabric that performed as a structured tailoring cloth.

“For our regional entry we really pushed the innovation in our textile development and the use of Merino wool. We had developed many techniques and new ways of using Merino, which impressed the judges. For the final capsule collection, we decided to take the strongest of these techniques and concentrate on developing them, refining them and maximising the beauty in their potential.”

Stuart McCullough, CEO Australian Wool Innovation, who was also a jury member, said: “Teatum Jones has showcased wool in a unique but very commercial way. We are excited about their take on Australian Merino wool and it feels like something very new.”

Teatum Jones added: “This is amazing, we are honoured and excited and it's just the beginning; we have only scratched the surface. This award lets us ignite the magic of wool, so the customer sees the romance in wool. This competition is the opportunity to be physically present at store launches and being able to pass on that experience to the customer is magical.”


Must ReadView All

Textiles | On 29th Jun 2017

Nan Ya files trade petition in US against Korea & Taiwan

Nan Ya Plastics Corporation, America, a US synthetic fibre producer,...

Textiles | On 29th Jun 2017

Indian textile industry will reach new milestone by 2020

By 2020, textile technologies will be highly advanced not only with...

Apparel/Garments | On 29th Jun 2017

Amazon intends to keep investing and growing in India

American online retail giant Amazon intends to keep investing and...

Interviews View All

Angelina Francesca Cheang
MY ANJE

'Consumers in the age-group 21 to 38 are driving the activewear trend'

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X