Home / Knowledge / News / Fashion / Tommy Hilfiger signs license deal with G-III Apparel Group
Tommy Hilfiger signs license deal with G-III Apparel Group
03
Oct '15
American fashion label Tommy Hilfiger, which is owned by PVH Corp. and G-III Apparel Group, Ltd. have entered into a license agreement to introduce a line of women's dresses inspired by the Tommy Hilfiger brand's fresh take on classic, American, cool style, PVH Corp. said in a statement.

Beginning February 2016, the collection will be available at select department stores, including Macy's, specialty stores, and e-commerce partners in the US and Canada.

“Our women's collections are a key area of focus and a high-potential growth category for the brand globally,” said Daniel Grieder, CEO for Tommy Hilfiger. “G-III has been a strong partner with us on outerwear and luggage and is a market leader for women's apparel in North America with an in-depth understanding of our target customer. We are excited about this opportunity to expand the women's dress business in the US and Canada through G-III, and we look forward to working together on this new collection.”

Morris Goldfarb, Chairman and Chief Executive Officer of G-III, commented “We are excited to continue to deepen our strategic relationships with both the Tommy Hilfiger organization and PVH. The Tommy Hilfiger brand continues to demonstrate its wide appeal and longevity as a truly iconic American brand. We are pleased to help extend that position and to further leverage the world-class infrastructure and capability we have built for the dress market and to extend our leadership in this important category.”

The new Tommy Hilfiger dress collection is designed to complement the existing Tommy Hilfiger women's sportswear offerings. The Spring 2016 collection is inspired by iconic American style, with a modern twist featuring the bold use of print and color, and feminine fabrics and finishes. The collection, including dresses and coordinating shrugs and cardigans, will have suggested retail prices from $99 to $149.

The initial term of the agreement is five years with G-III having a right to renew for an additional five-year term subject to achieving certain sales levels, the statement said.

G-III is a leading manufacturer and distributor of outerwear, dresses, sportswear, swimwear, women's suits and women's performance wear, as well as footwear, luggage and women's handbags, small leather goods and cold weather accessories, under licensed brands, its own brands and private label brands. (SH)

Fibre2Fashion News Desk – India


Must ReadView All

Moments of EPA signing in Tokyo. Courtesy: Twitter handle of Jean-Claude Juncker

Textiles | On 18th Jul 2018

EU and Japan sign Economic Partnership Agreement

European Union and Japan have signed an Economic Partnership...

Courtesy: Tego

Apparel/Garments | On 18th Jul 2018

Tego plans to expand product range in 2018-19

Tego, a company that creates premium athletic gear for modern...

Courtesy: rawpixel.com from Pexels

Textiles | On 18th Jul 2018

Hike in import duty on textile-apparel by India beneficial

The Indian Government’s decision to raise import duty on textile and...

Interviews View All

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Karin Ekberg
Leadership & Sustainability

Sustainable models are beneficial for brands, retailers and manufacturers

Karan Behal

Karan Behal, founder and chief executive of top-selling brand...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


July 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search