Home / Knowledge / News / Fashion / Wooplr gets investment from InMobi, TFS founders
Wooplr gets investment from InMobi, TFS founders
08
Mar '16
Wooplr Technologies Pvt. Ltd, which owns and operates fashion discovery app Wooplr, on Monday said it has raised an undisclosed amount from Naveen Tewari, Abhay Singhal and Amit Gupta, all co-founders of mobile ad-tech firm InMobi.

Piyush Shah, Chief Product Officer at InMobi, Raghunandan G, co-founder, TaxiforSure and ex-Puma India CEO Rajiv Mehta also invested in Wooplr. Mehta will join Wooplr as Advisors to the Board.

Naveen and his team's experience in building scalable products like Miip, the InMobi discovery platform, can be leveraged by Wooplr to scale up its product and bring to life its vision of reaching 100 million women in India by 2020 (currently the platform is used by two million women), said the company in a release.

Raghunandan, co-founder of TFS will help the company to scale their fashion commerce efforts nationally while maintaining unit economics around orders.

Rajiv Mehta, ex-Managing Director-South Asia for Puma, is currently the CEO of Arvind Sports Lifestyle Ltd & Arvind Fashion Brands Ltd.
He will bring to Wooplr his strategic vision and global insights and help Wooplr to further strengthen their positioning in the fashion industry.

The new funds will be utilized for geographical expansion. Currently, the company has one office in Bengaluru and plans to set up offices in Delhi and Mumbai shortly.

Arjun Zacharia, CEO, Wooplr said, "The company already has two million women on the platform, and does 20,000 transactions a month, with and average bill size of Rs 1,200. This is almost twice that of horizontal e-commerce players. Together as a team, we will continue our growth trajectory and hit $100 million GMV by 2018."

Naveen Tewari, Founder & CEO, InMobi said, "I believe Wooplr is a unique product in the Indian market that has solved the fashion discovery problem for consumers & brands. This makes me confident that Wooplr has the capability to change the current paradigm in online commerce."

Wooplr is a fashion community and social commerce platform, co-founded by four former McAfee employees—Arjun Zacharia, Praveen Rajaretnam, Soumen Sarkar and Ankit Sabharwal—in March 2013.

Wooplr has gone on to become the Winner of the Google AppExpo 2014 and featured as Editors choice by Apple App Store and Google Play Store.

Bengaluru-based Wooplr raised $5 million from Helion Venture Partners a year ago. (SH)

Fibre2Fashion News Desk – India


Must ReadView All

Union Minister for finance Arun Jaitley chairing the 25th GST Council meeting, flanked by minister of state for finance Shiv Pratap Shukla (right) and finance secretary Dr Hasmukh Adhia. Courtesy: PIB

Textiles | On 20th Jan 2018

GST rate on velvet fabric reduced to 5%

The 25th Goods and Services Tax (GST) Council meeting, held under the ...

RIL petrochemicals’ revenue grows 47.6% in Q3 FY18

Textiles | On 20th Jan 2018

RIL petrochemicals’ revenue grows 47.6% in Q3 FY18

The revenue from the petrochemicals segment at Reliance Industries...

Courtesy: Cotton USA

Textiles | On 20th Jan 2018

US cotton bodies pledge to support CCI activities

Ten US cotton organisations have pledged industry contributions in...

Interviews View All

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

Karin Ekberg
Leadership & Sustainability

Sustainable models are beneficial for brands, retailers and manufacturers

Amrit Sethia
SOIE

‘The intimatewear category in India is slowly becoming trend-sensitive.’

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search