Celio unveils its Paris concept store in Kochi

Company: Celio

Location: Lulu Mall, Kochi

Area: 800 sq ft

Product profile: The store displays menswear through four fashion lines - essentials, casual, denim and smart – including shoes and accessories.

Store design | Interiors & VM | Fixtures: The store is one of a kind concept store that is inspired by the Parisian design values. The store is designed using metal and wood for fittings and fixtures. The store dons an edgy look with a cement floor and open architecture resembling a loft. The store has whitewashed brick wall to showcase the latest denim collection and an added subtle element like books, rugs, plants and cushions for vibrant yet comforting atmosphere.

About the company:

Founded in 1978, Celio is a French menswear brand that has become the leading men's ready-to-wear brand in Europe and many other parts of the world. The brand is present in 60 countries with more than 1,100 stores. Celio carries the latest international range of casualwear, denimwear and smartworkwear in India through more than 300 points of sale in exclusive stores, national chain stores, distributor and partner stores across 89 cities and a total retail area of 1,00,000+ sq ft catering to millions of customers every year. Celio is also present on major e-commerce channels like Myntra, Amazon, Jabong and Flipkart.

Fibre2Fashion News Desk – India