VANCOUVER, British Columbia, Feb. 20, 2018 (GLOBE NEWSWIRE) INDOCHINO, the global leader in made to measure apparel, announced today that its innovative “designed by you” showroom experience will launch this spring in key business centers in the southern United States—Charlotte, Houston, Austin and Dallas. The locations are four in a string of new showrooms slated for 2018 as the company continues to accelerate expansion and transform retail by making luxury custom clothing an affordable reality for millions of men.

The Charlotte, North Carolina store will open on February 23, followed by INDOCHINO’s three Texas showrooms. Houston will launch on March 2, Austin on April 20 and Dallas on April 27. All four are located in business hubs close to thriving young professional populations and with easy access for customers who reside out of town.

“INDOCHINO was borne out of the belief that custom clothing should be available to everyone. Each time we put down roots in a new city, there is an opportunity for millions of men to experience the shopping concept of the future,” said Drew Green, CEO of INDOCHINO. “Charlotte, Houston, Austin and Dallas are already home to thousands of customers who shop with us online and are strong ambassadors of the INDOCHINO brand. We look forward to bringing the in-person showroom experience to them and many thousands of new customers in these great cities.”

INDOCHINO showrooms offer an immersive and highly engaging VIP experience. Customers are designated their own personal stylist who assists them in designing their suit or shirt and helps them choose from millions of possible combinations of top-of-the-line fabrics and personalization options. Garments are then made to the customers’ precise measurements and shipped directly to their door within three weeks for a perfect fit, hassle free.

Custom suits start at $399 and shirts from $79, giving customers access to the superior quality and fit of tailored clothing at a comparable price to ready-to-wear.

INDOCHINO launched online before opening its first showroom in 2015 and the new stores will take the number of locations to 24 across North America. The company is looking to open in major cities across the U.S. this year such as Atlanta, Denver and San Diego.