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J.Lindeberg opens up showroom in Amsterdam
13 Jan '06
2 min read
J.Lindeberg is the 21st Century lifestyle brand for the modern consumer opens up a showroom in Amsterdam in January 2006 to establish distribution in Benelux and announces Ruud Mors to be Country Manager.
The new focus on the Benelux market is a move towards cementing J.Lindeberg's presence in the European market and furthering the brand's position as THE 21st Century Lifestyle brand.
Two of the four J.Lindeberg collections will be first to be launched in the market - Concept; the main, high-end fashion line and J.Lindeberg denim; five pocket progressive denim with an anarchistic attitude.
Ruud Mors joins J.Lindeberg after 15 years of working in various managerial positions for both Levi's and Dockers, bringing a remarkable amount of experience to the J. Lindeberg organization:
"Johan's vision is beyond doubt modern and forward thinking. When I came to visit the London showroom I was blown away by the all encompassing collections J.Lindeberg offers to its customer base, a true 21st Century lifestyle brand that will be known for leading and innovating the market by setting new standards."
"I believe that a true originator can make the impossible, possible. In the J.Lindeberg collections I definitely feel that sense of originality, the sense of becoming THE lifestyle brand of the 21st century".
Creative Director Johan Lindeberg says: "Many of my friends are Dutch and I spend a lot of time in Holland. I've really been looking forward to infiltrate Benelux with the true J.Lindeberg culture. I am very pleased to have Ruud on board; with his strong entrepreneurial skills he will be able to utilize the full potential of the JL brand."
Established in 1996 by Johan Lindeberg in New York and Stockholm - J.Lindeberg includes J.Lindeberg Concept, Progressive Tailoring, j.lindeberg.denim and Future Sports.
With 10 flagship stores and distribution in over 25 countries, Johan's vision to create THE 21st Century lifestyle brand for the modern consumer is fast becoming a reality.
The new focus on the Benelux market is a move towards cementing J.Lindeberg's presence in the European market and furthering the brand's position as THE 21st Century Lifestyle brand.
Two of the four J.Lindeberg collections will be first to be launched in the market - Concept; the main, high-end fashion line and J.Lindeberg denim; five pocket progressive denim with an anarchistic attitude.
Ruud Mors joins J.Lindeberg after 15 years of working in various managerial positions for both Levi's and Dockers, bringing a remarkable amount of experience to the J. Lindeberg organization:
"Johan's vision is beyond doubt modern and forward thinking. When I came to visit the London showroom I was blown away by the all encompassing collections J.Lindeberg offers to its customer base, a true 21st Century lifestyle brand that will be known for leading and innovating the market by setting new standards."
"I believe that a true originator can make the impossible, possible. In the J.Lindeberg collections I definitely feel that sense of originality, the sense of becoming THE lifestyle brand of the 21st century".
Creative Director Johan Lindeberg says: "Many of my friends are Dutch and I spend a lot of time in Holland. I've really been looking forward to infiltrate Benelux with the true J.Lindeberg culture. I am very pleased to have Ruud on board; with his strong entrepreneurial skills he will be able to utilize the full potential of the JL brand."
Established in 1996 by Johan Lindeberg in New York and Stockholm - J.Lindeberg includes J.Lindeberg Concept, Progressive Tailoring, j.lindeberg.denim and Future Sports.
With 10 flagship stores and distribution in over 25 countries, Johan's vision to create THE 21st Century lifestyle brand for the modern consumer is fast becoming a reality.
J Lindeberg
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