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Macy's outlets to have Men's Wearhouse tuxedo rental shops

12 Jun '15
2 min read

Apparel retailer Macy’s, Inc. said it has signed an agreement with another clothing retailer Men’s Wearhouse, to open licensed tuxedo rental shops within 300 Macy’s stores in the US.

These Macy’s-branded shops will be operated by Men’s Wearhouse and staffed by its trained formalwear professionals in dedicated space located in or near the men’s department in Macy’s stores.

“They will be fully integrated in Macy’s storewide wedding experience, and support millennial merchandising strategies related to proms and other special occasions,” a Macy’s press release said.

“Macy’s is better able than any other retailer to assist customers with a broad range of needs related to special occasions, and especially wedding couples, their families and friends,” Tim Baxter, Macy’s CMO said.

“Macy’s and Men’s Wearhouse will work together to offer the latest trends in rental tuxedos, including prestige designer brands and some styles exclusive to Macy’s,” Baxter added.

“The customer shopping experience will be enhanced by Men’s Wearhouse’s specialised and expert service,” he noted.

The first of 17 Macy’s Tuxedo Shops are planned to open in fall 2015 in New Jersey, San Francisco and Houston, with a plan to rollout 300 stores by fall 2016.

“Macy’s and Men’s Wearhouse also will collaborate to develop a digital tuxedo rental shop on macys.com,” Macy’s informed.

The shops will be backed by Men’s Wearhouse reservation and group management system that allows customers to easily make and manage reservations and track the status of rentals by others in a wedding party.

Men’s Wearhouse will be the exclusive provider of tuxedo rentals to Macy’s, although Macy’s will continue to sell tuxedos from its own men’s assortment.

Founded in 1973, Men’s Wearhouse is one of North America's largest specialty retailers of men's apparel with 1,758 stores.

Macy’s, Inc., with corporate offices in Cincinnati and New York, is one of the nation’s premier retailers, with fiscal 2014 sales of $28.105 billion.

The company operates about 885 stores in 45 states, the District of Columbia, Guam and Puerto Rico under the names of Macy’s, Bloomingdale’s, Bloomingdale’s Outlet and Bluemercury. (AR)

Fibre2fashion News Desk - India

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