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Costume Express revenue grows in Q2 fiscal 2008
04 Jan '08
3 min read
Celebrate Express Inc, a leading online and catalog retailer of celebration products for families, today reported financial results for its second quarter of fiscal 2008 ended November 30, 2007.
Celebrate Express reported net sales of $31.3 million in the second quarter of fiscal 2008, an increase of 10% from net sales of $28.5 million during the same period last year. Income from operations in the second quarter of fiscal 2008 was $407,000, an increase of 22% over the second quarter of fiscal 2007.
Net income for the second quarter of fiscal 2008 was $430,000, or $0.05 per diluted share, compared with net income of $568,000, or $0.07 per diluted share, in the second quarter of fiscal 2007. Weighted average diluted shares outstanding were 8.0 million for both the second quarter of fiscal 2008 and the second quarter of fiscal 2007.
Kevin Green, chief executive officer of Celebrate Express stated, "We aggressively pursued the Halloween seasonal business in the second quarter as a vehicle to expand consumer awareness across all of our brands, to expand market share in what was a very competitive Halloween season and to build our customer file, not only in preparation for the Halloween season next year but to support our Birthday Express brand contact strategies throughout the year.
The cross-promotion of the new Costume Express customers to the Birthday Express brand began in January. This will partially offset the circulation we've been able to trim in the Birthday Express brand due to higher postage costs and combined with our ability to identify and eliminate unprofitable customer and prospect mailing segments."
Celebrate Express reported net sales of $31.3 million in the second quarter of fiscal 2008, an increase of 10% from net sales of $28.5 million during the same period last year. Income from operations in the second quarter of fiscal 2008 was $407,000, an increase of 22% over the second quarter of fiscal 2007.
Net income for the second quarter of fiscal 2008 was $430,000, or $0.05 per diluted share, compared with net income of $568,000, or $0.07 per diluted share, in the second quarter of fiscal 2007. Weighted average diluted shares outstanding were 8.0 million for both the second quarter of fiscal 2008 and the second quarter of fiscal 2007.
Kevin Green, chief executive officer of Celebrate Express stated, "We aggressively pursued the Halloween seasonal business in the second quarter as a vehicle to expand consumer awareness across all of our brands, to expand market share in what was a very competitive Halloween season and to build our customer file, not only in preparation for the Halloween season next year but to support our Birthday Express brand contact strategies throughout the year.
The cross-promotion of the new Costume Express customers to the Birthday Express brand began in January. This will partially offset the circulation we've been able to trim in the Birthday Express brand due to higher postage costs and combined with our ability to identify and eliminate unprofitable customer and prospect mailing segments."
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