Puma signs long-term partnership with Neymar Jr

14 Sep '20

2 min read

Neymar Jr; Pic: Puma

Global sports company Puma has signed a long-term partnership with Brazilian football player Neymar Jr, represented by NR Sports, who will wear Puma’s legendary Puma King football boot. Neymar Jr will also be a brand ambassador off-pitch, wearing Puma’s most important lifestyle, training, and sport-inspired footwear and apparel products.

“Neymar Jr joining our Puma Family is fantastic,” Bjørn Gulden, CEO of Puma, said in a press release. “He is one of the best players in the world and extremely influential for the global football and youth culture. We are very excited and look forward to working with him both on and off the pitch.”

In a message to his fans on his social media channels entitled “The King is Back”, Neymar Jr spoke about the impact that football greats such as Pele and Maradona have had on his life, and his decision to follow in their footsteps by partnering with Puma.

“I grew up watching videos of great football legends such as Pele, Cruyff, Matthaus, Eusebio and Maradona” Neymar Jr said. “These were the Kings of the pitch, the Kings of my sport. I wish to bring back the legacy that those athletes created on the pitch. They each played in Puma, and each of them created their magic in The King.”

“Every time I lace my boots, my King boots, I will do anything to achieve all of my dreams to honour my name and that of all those great ones who wore the King before me. This will be my Puma history. The King is back,” Neymar Jr said.

Neymar Jr currently plays for Paris Saint-Germain (PSG) and has won three French league titles, two Coupe de France, and two Coupe de la Ligue. He played an important role in leading the club to its first ever Champions League Final in 2020.

Fibre2Fashion News Desk (JL)

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