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Ventile partners win gold at European awards

19 Feb '21
2 min read
Pic: Ventile
Pic: Ventile

Performance fabric manufacturer, Ventile, has announced that its design partners have recently won two gold awards, in two European award ceremonies. Sasta, a Finnish outdoor brand, and technical clothing brand, Ternua, have won at two different European award ceremonies after selecting Ventile as their fabric of choice for the upcoming 2021 collections.

Citing an increased necessity for sustainably sourced, natural fabric, the brands selected Ventile L24 Organic and L19 Organic, to create these award-winning outerwear garments. For Sasta, the Peski Women’s jacket was selected as the overall winner of the Apparel category at the exclusive Scandinavian outdoor awards, while the Ternua Miquelon Jacket has been announced as the gold winner of the Urban Life category at the recently held ISPO awards. ISPO brings together the most outstanding products within the sporting goods industry and award products that demonstrate innovation, passion, and creativity, according to Ventile.

“We have worked with Ventile since the early 1990s and continue to do so because it represents the marrying up of a technical performance fabric, with sustainable sourcing. To win a Scandinavian outdoor award with a Ventile jacket means the world to us as it doesn’t just give us further recognition as a premium outdoor brand, it also gives credibility to the great technical products we make using natural sustainable materials,” Juha Latvala, managing director of Sasta said in a Ventile press release.

“To win an ISPO award for the Miquelon Jacket is like winning at the Oscars. Innovation at Ternua has always been developed under the parameters of sustainability. For each garment, we combine a high level of design innovation with sustainable practices, which is why we chose Ventile to be part of our collection,” Edu Uribesalgo, innovation and sustainability director at Ternua said.

Ventile fabric was developed in England in 1943 and is the world’s most effective, breathable, all-weather natural fabric. Its eco-organic fabrics are made from sustainably grown organic certified cottons that have not been exposed to pesticides or chemical fertilisers. Ventile Organic is woven from premium extra-long-staple cotton that represents only 0.04 per cent of the world’s cotton crop. Alongside this, the eco range also offers designers fabrics which are a blend of organic cotton with hemp and linen fibres, the company said in a media statement.

Fibre2Fashion News Desk (GK)

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