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Avery Dennison introduces sustainable fasteners

07 Apr '20
2 min read
Pic: Avery Dennison
Pic: Avery Dennison

Avery Dennison Fastener Solutions has introduced a complete line of new sustainable product solutions called Ecotach. The Ecotach sustainable fasteners are designed specifically to meet the needs of environmentally conscious apparel retailers, brand owners and consumers who want to reduce their environmental footprint since it utilises post- consumer waste.

Avery Dennison Ecotach recycled fasteners include rPET and rPA materials and have similar functionality as fasteners made with virgin material. Recycled rPET fasteners carry a “Recycled” logo molded onto the paddle for immediate recognition of the brand’s sustainability efforts, creating a positive image of environmental stewardship for just fractions of a cent per garment.

Recycled polyethylene terephthalate (rPET) fasteners contain at least 90 per cent post-consumer waste from recycled plastic bottles. Every roll of 834 rPET fasteners reduces the landfill load by more than eight plastic bottles. Every carton, by more than 52 plastic bottles. Every case, by 528 plastic bottles.

Recycled polyamide (rPA) fasteners use at least 70 per cent post-consumer waste from recycled carpets. Each master carton of rPA fasteners eliminates 60 square feet (5.5 square metres) of nylon carpet, which is equivalent to half the square feet of an average size bedroom in the US.

The Ecotach rPA fasteners are available globally in half-inch and two-inch lengths in dark grey and light grey colour clips. Application is simple and quick with any Fine Fabric tool. RPET fasteners, in reels, are available in 13 standard colours that can be Pantone matched upon request.

“Avery Dennison is the first to market a post-consumer waste fastener featuring third-party substantiation,” says Dan Riendeau, senior marketing manager for Fastener Solutions. “Our rPA fasteners are the newest addition to our recycled (rPET) fasteners that are made from recycled water bottles. As the world changes and consumer demands shift, we need to adapt. Our Ecotach line demonstrates Avery Dennison’s commitment to sustainable product solutions and making the world a better place.”

Ecotach rPA fasteners have been accredited by SCS Global Services, an international third-party leader for environmental, sustainability and quality performance certification. This third-party substantiation of the post-consumer waste claims allows brands and retailers to promote the Ecotach line of fasteners to consumers.

Fibre2Fashion News Desk (SV)

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