US' SquadLocker named official retailer of Pony Baseball & Softball

Pony Baseball & Softball is a non-profit organisation with headquarters in Washington, Pennsylvania. Pony has organised youth baseball and softball leagues and tournaments since 1951, and each year, more than 500,000 players play Pony in over 4,000 leagues throughout the United States and over 40 countries worldwide. The three-year licensing partnership and always-open online retail store technology launched on March 18, 2022, SquadLocker said in a media statement.

“We know that Pony and their local operators need a solution that allows them to manage their brand while also helping to fund larger initiatives like growing participation, improving safety, etc. Our online storefront, single unit customisation, and on-demand fulfilment provides an integrated solution for Pony Baseball & Softball and their community. They can now spend less time worrying about ordering uniforms and more time fulfilling their mission of ‘Protect Our Nation's Youth’ by providing experiences in youth baseball and softball that will help young people grow into healthier and happier adults,” SquadLocker CEO, Gary Goldberg, said in a statement.

“By leveraging the SquadLocker platform, we know we can provide a great customer experience to all coaches, players, and fans of Pony Baseball & Softball. With an always-on storefront for ordering and fulfilment, we can serve the greater organisation and community with the uniforms and spiritwear they want and need at the touch of a button,” Pony Baseball and Softball president, Abe Key, said.

“Augusta Sportswear is excited to partner with both SquadLocker and Pony Baseball & Softball in bringing uniforms and spiritwear to all. This partnership allows us to help Pony get their brand in-market through uniforms and spiritwear. And through the creation of this partnership with Augusta and SquadLocker, Pony can invest back into their organisation to continue to grow the game,” Augusta Sportswear CEO, Dave Elliott, said.

Fibre2Fashion News Desk (GK)