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Centric bags Frost & Sullivan 2016 customer value award
23
Nov '16
Based on its recent analysis of product lifecycle management (PLM) software for the retail and fashion industries, Frost & Sullivan, the growth partnership company, has recognised Centric Software, developer of technologies fashion, retail, footwear, luxury, outdoor, and consumer goods, with the 2016 Global Customer Value Leadership award.

Centric Software's flagship Centric 8 Platform boasts innovative technology capabilities couched in a simple design, enabling collaboration across every division in the value chain. The solution provides customers with better visibility into their products and helps them swiftly plan new product launches and coordinate activities among departments in different locations. This advantage is significant in the retail, apparel, and fashion industries, where end-user preferences are constantly changing.

Identifying the need for a holistic PLM platform for the complex retail industry, Centric Software developed the Centric 8 Platform to combine information from each stage of the product cycle, from ideation through planning, designing, material management and sourcing to delivery management. This product's success led to the introduction of a similar product called Centric SMB in 2015.

Centric SMB was developed to support the growing number of small-scale businesses in the retail and brand markets, which are often hesitant to adopt PLM solutions because of their high costs. To ease the decision-making process, Centric SMB leverages the cloud-based capability to create a common platform that can aid in merchandise planning, product specifications, material management, calendar management, quality management, and product sourcing.

Another distinctive quality of Centric Software is its commitment to upgrade continuously the product attributes that enrich the customer experience. For instance, while traditional PLMs typically take more than 12 months for installation, configuration, and customisation, Centric Software's solution needs only 3 to 5 months for enterprise deployment or even just a few weeks for SMB go-live. In addition, the solution allows customers to choose their software update features by adopting an agile deployment approach based on a virtuous iteration cycle, accelerating return on PLM investment.

In a dynamic end-user industry where automation providers are chosen based on their ability to fulfil specific customer objectives, Centric Software has succeeded in making its customers operational and successful. The company slashes the time-to-market by more than 20 per cent and, most importantly, improves profit margins by 5 to 10 per cent. (GK)

Fibre2Fashion News Desk – India

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