Pearl Academy of Fashion hosts Synthesis '09

02 Jun '09

3 min read

Pearl Academy of Fashion (PAF) hosted Synthesis '09 – an annual programme with dissertation and felicitation of the award winning research by Business and Technology and Retail Department of the year 2009. Attended by the eminent personalities from textile, apparel, media & government, the event marked PAF student's entry into a professional world. Guest of Honour Mr Badal Chaudhari, CEO, Numero Uno, graced the occasion by his valuable presence.

Synthesis recognises the best research done by the students and awards them for their work. Students were given an opportunity to make formal presentations and address queries raised by industry members. The objective of the presentations was to familiarize the industry with the kinds of research done by the students and the resultant findings and recommendations.

This year over thirty three projects were displayed from topics ranging from quality, domestic marketing, technology, consumer behaviour, brand launching, retail, inventory management etc. The event saw the presence of some of the leading domestic and export companies taking deep interest in the potential demonstrated by various managerial applications on show. All students were given a chance to interact with industry visitors on a one-on-one basis.

Speaking on the occasion Dr. AKG Nair, Group Director, Pearl Academy of Fashion proudly said “Synthesis provides a platform that encourages students to learn beyond the text books. The event is an integration of the learning that the students have had during their education at the academy. The research addresses the problems and opportunities in the apparel industry. Year after year, we have observed that students constantly strive hard to win the awards. I congratulate the winners and look forward to some extra-ordinary work next year as well!”

The export and domestic fashion sectors view 'Synthesis' as an opportunity to tap talent for their organisations.

Synthesis Award Winners
Ms. Richa Khurmi, Fashion Merchandising: Research on Apparel buying Behaviour 20-35 year old married women (self buying) living in Gurgaon.
Ms. Priya Agarwal, Fashion Merchandising: Launching of a Ladies casual indo western National brand in a tier 3 city, Nagpur
Ms. Sanya Dhir, Fashion Retail Management: Impact of the financial meltdown on Luxury market
Ms. Vasudha Arora, Fashion Marketing: Influence of bollywood on 15-20 years old customer of upper strata of Delhi.
Ms. Anshu Kumar, Garment Manufacturing: Feasibility & Application of Ergonomic in Hand Embroidery
Ms. Gunjan Kumar, Fashion Merchandising & Production: A study on the application of bio-degradable packaging in Indian apparel industry.
Ms. Sugandha Agarwal, Fashion Merchandising &Production: Social compliance at manufacturing units of Indian apparel retail industry
Ms. Sonal Shriya, Fashion Merchandising & Production: Factors affecting sewing thread consumption –an attempt to reduce thread waste
Ms. Sakshi Maggon, Fashion Merchandising & Production: A holistic noise control solution for the sewing floor
Ms. Ekta, Fashion Retail Management: Space allocation & merchandising presentation solution to optimize space productivity

Pearl Academy of Fashion

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