PromoTex 2020 focusses on recyclability & sustainability

24 Jan '20

2 min read

Pic: PromoTex

The recently held PromoTex 2020 expo focussed on recyclability and sustainability of textiles. Around 110 exhibitors, 80 per cent of them from abroad, displayed the ecological, economic and social commitment of the textile industry. In total, 16,367 textile producers, sign-makers, promotional products distributors, agencies, and marketers attended the show.

For the second time now, PromoTex expo was held concurrently with the two trade shows, PSI and Viscom. Sustainability was the recurring theme at all three trade shows. The Textile Campus as a central port of call provided textile experts with an overview of sustainable possibilities and best practice in the textile business.

While many materials are already produced sustainably the next challenge now is their recyclability. How to achieve this was demonstrated not by just one but a number of exhibitors at the show. In the run-up to the trade show, trade visitors had been called upon to bring their old clothes to the exhibition centre where they were sewn, repurposed and finished to be offered to the next consumer in a circular economy. The resulting garments were celebrated on the catwalk in a closing event. Pure Waste also showcased a collection made entirely from recycled materials right down to the cotton, according to a press release on the show.

There were textiles made of innovative materials as cork, paper, and organic cotton to be discovered. Likewise, durable and high-quality products were in focus at numerous exhibition stands. ARC’TERYX Equipment Amer Sports, for example, now also offers high-quality jackets for B2B use and Tailor Konfektion has extended its range to include a corporate fashion line.

Fibre2Fashion News Desk (GK)

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