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India's handicrafts export grows 10%
Feb '16
The export of handicrafts has grown by 10 per cent in rupee terms, from Rs. 13,460 crore during April-December 2014 to Rs. 14,782 crore during April-December 2015. In dollar terms, the value of exports has increased by 3 per cent, from $2,215 million $2,282 million during the period, the Textiles Ministry said in a press release.

Among handicrafts India exports are artmetal wares, woodwares, hand-printed textiles and scarves, embroidered and crochetted goods, shawls as artware, zari goods and imitation jewelry.

Apart from exports, the government is also focusing on the domestic market. To promote Indian handicraft products and to showcase the rich heritage of India, ‘Shresthkriti’ an exhibition-cum-sale of exclusive handcrafted creations by National Awardees was organized by Central Cottage Industries Corporation of India (CCIC) in its showroom at Janpath, New Delhi last month.

The highlight of the exhibition was the launch of “Cottage Premium”- an exquisite collection of highly exclusive and very limited collection of handicraft and handloom products for connoisseurs of crafts.

The government is also leveraging e-commerce to promote handloom products. The textiles Ministry’s Office of Development Commissioner (Handlooms), has engaged three e-commerce entities namely - Craftsvilla Handicrafts Pvt. Ltd., Mumbai, Pegarse Technologies Pvt. Ltd., Bangalore and Gocoop Solution & Services Pvt. Ltd., Bangalore to promote handloom across eight states, the release said. (SH)

Fibre2Fashion News Desk – India

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