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India to have its first Denimsandjeans show
13
Apr '17
With distinction as a big consumer of denim apparel, India will have its first-of-its-kind denim show during September 25-26, 2017. The event to be organised by Denimsandjeans.com, the pioneers of denim exhibition in Bangladesh and Vietnam, will be held at the Silicon Valley, Bengaluru and bring some of the most reputed denim mills on one platform. 
 
Denim has been one of the main booming textile segments in India in the past decade. While the capacity of Indian mills to produce denim fabrics was only about 300 million metres in 2005, it has risen over 300 per cent reaching about 1.3 billion, making India stand second only to China globally. A major part of this production is consumed locally. Over 500 million jeans are being sold in India itself, a little more than the approximate 490 million jeans sold in the US currently. 
 
This gives India the distinction of being the second largest consumer of denim apparel after China. India is set to get a big lead over US and EU in coming years, as its consumption increases in tier-2 and tier-3 cities.
 
The exhibition will be the first denim-focused show in the country, which will bring some of the most reputed denim mills including top local and international garment manufacturers, together on one platform and provide a great opportunity to source denim fabrics and apparel. Key retailers, buying houses and factories from India as well as from Europe, South East Asia and the US are expected to visit the show.
 
The country is witnessing growth in textiles and clothing industry sector due to rising government focus and favourable policies. The Union Government has recently announced a Rs 6,000 crore special package for the textile and apparel sector. This package is likely to bring forth significant flexibility in labour laws, boost exports and generate employment.
 
Sandeep Agarwal, founder, Denimsandjeans.com, said, "I feel that the Indian denim industry is at an inflexion point, where we will see it take off strongly and attain depth and breadth. While we are already the second largest consumer of jeans today, we will see the market maturing substantially in terms of usage across regions and demographies. Our show aims to bring together the major stakeholders in the supply chain to come together and help in this process." (SV)

Fibre2Fashion News Desk – India


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