Home / Knowledge / News / Textiles / Perception of crafts industry highlighted at PAF's Conference
Perception of crafts industry highlighted at PAF's Conference
13
Jul '11
India and the art of handicrafts have a long history. With its rich culture, multi- religions thoughts and diverse societal background, India has an extremely rich treasure of ethnic handicrafts practices and handlooms.

But, in spite of this rich inheritance, India, which once stood as the strong base for the artisans is now facing a tough competition from the main stream industry.

Pearl Academy of Fashion, one of the premiere institutes of fashion organized a Round Table Conference, which witnessed the august assembly of many notable personalities from various fields like retail, fair Trade, NGOs and media & design enterprises who participated and contributed their wealth of knowledge to the forum.

Prof. Jackie Guille, who has been closely associated with the development of design education and enterprise within Sub-Saharan Africa, commenced the discussion by highlighting the perception of crafts industry, the clichéd rural and primitive taboo attached to it.

Further on, the session was presided over by Mr Kshitij Padeya, MD, Eco Tasar Silk Pvt Ltd. who came with more “modern” approach of crafts business and talked about the pragmatic ways to bring the depleting art into the mainstream industry.

Ms Laila Tyabji, Chairman, Dastakar, too gave rich insights to the fatal competition faced by the craftsmen of India and the dying art and she pushed the idea that artisans should learn to market their products so as to make their presence in the new market. She even talked about venturing into the public-private partnership to boost the industry.

Other eminent panelists included, Ms Gillian Rowe, Aditi Shah Aman, Mala Pradeep Sinha, Ms Villoo Mirza, Mr Vikram Joshi, Mr Jatin Bhatt, Ms Meera Goradia, Ms Gurpreet Sindhu and Ms Kusum Tiwari.

Pearl Academy of Fashion was founded in 1993. It is a leading fashion and design education institute in India. Graduates of the Academy are highly sought after in the fashion and design industry, and a number of PAF alumni are in key positions at leading design houses and fashion companies worldwide.

Pearl Academy of Fashion


Must ReadView All

'Requirement of polyester filament yarn is increasing'

Textiles | On 19th Jun 2018

'Requirement of polyester filament yarn is increasing'

The requirement of polyester filament yarn (PFY) is increasing as it...

Courtesy: SAC

Textiles | On 19th Jun 2018

SAC to release pilot of Higg Facility Social Labour Module

The Sustainable Apparel Coalition (SAC) will release this year a...

Courtesy: Ebay

Apparel/Garments | On 19th Jun 2018

eBay partners with Noon for e-commerce sales in Middle East

Noon, the $1 billion e-commerce venture backed by Dubai businessman...

Interviews View All

Jurgen Gauger
Spreadshirt

‘Buying crowdsourced or creative designs are much more appealing to the...

Top executives
Textile industry, India

The event should be organised every year

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Urmil Arya

Sushila International, a well established textile organisation established ...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search