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Novozymes introduces biowash in Bangladesh textile market
14
Oct '11
The textile industry is extremely fashion driven, especially when it comes to denim. Ensuring that the Bangladesh textile industry has the fashion edge to remain competitive, Novozymes, the world leader in bioinnovation and industrial enzymes, launched its range of innovative biowash enzymes in Bangladesh. It also announced its plans to further focus on its bioblast solutions for the Bangladesh market.

With this, Novozymes offers a range of competitive and sustainable solutions to the Bangladeshi textile industry covering pretreatment through to finishing, thereby helping manufacturers to meet the challenges of producing high-quality fabrics in a cost-efficient and environmentally friendly manner.

The textile industry is one of the largest in Bangladesh, providing around 45% of all industrial employment in the country. On the other hand, the production of textiles, and above all jeans, is seen as a water and energy guzzler worldwide, driving the need for sustainable solutions to reduce the pressure on rapidly depleting natural resources.

GS Krishnan, Regional President, Novozymes South Asia, comments: “Novozymes' unique solutions contribute to decreasing dependence in the textile industry on chemicals, lowering consumption of energy and water, and bringing down costs – all while maintaining superior product quality. The enhanced abrasion process will help save laundries up to 50% water, 50% heat, and 15% electricity as the one-step process includes prewash and works at flexible temperatures. This sets a new standard for sustainability of fashion fabrics at a time when consumers are increasingly demanding it.”

Toward a better and cleaner textile industry
Novozymes' bioblast and biowash solutions work across a range of pH levels and temperatures. For bioblasting, Novozymes offers Novozymes Cellusoft Combi, which helps get rid of fuzz or pilling, increasing the soft handle and drapability of fabrics while retaining color-reducing cross-staining.

Abrasion and the creation of special denim finishes are central to jeans production. Biowashing replaces pumice stones, which are detrimental to both machinery and fabric.
Concerning Novozymes' position in Bangladesh, GS Krishnan adds: “We play a leadership role in the textile industry segment in the country. Earlier this year we introduced sustainable products for bioblasting which have been received very well by the industry. The biowash range will further help us to consolidate our leadership position in the Bangladeshi market.”

Novozymes


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