Home / Knowledge / News / Textiles / Hong Kong's Giordano joins campaign against Aussie wool
Hong Kong's Giordano joins campaign against Aussie wool
Nov '11
Giordano, a Hong Kong-based clothing chain, has joined a campaign against Australian wool, launched by animal rights groups.

The campaign is actually against the cruel practice of mulesing, in which a slice of flesh from lambs' rear ends is severed to save the animal from dying of flystrike, a kind of infestation of flesh-eating maggots.

People for the Ethical Treatment of Animals (PETA), a group based in the US, is leading the campaign against mulesing of sheep that it calls as "barbaric".

Giordano, which operates over 2,400 outlets in Australia, Middle East and Asia, said it would ask its vendors to refrain from using wool grown from mulesed sheep as long as commercial alternatives are available.

PETA said Giordano has set a fine example and it urged other retailers to join the campaign.

According to PETA Asia Vice President Jason Baker, unveiling of Australia's dirty secret has left customers all across Asia in a state of shock.

Following PETA's efforts, several leading brands including Gap, Fitch, Hugo Boss, Abercrombie and Adidas have all stopped using Australian wool.

However, sheep breeders in Australia, one of the leading wool producers across the globe, justify the practice stating it to be necessary to ward off several slow and painful deaths.

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 24th Jan 2017

Textile industry demands relaxation of laws from Budget

The upcoming Union Budget 2017-18 should focus on relaxing certain...

President Donald Trump; Courtesy: White House

Textiles | On 24th Jan 2017

US sets ball rolling for withdrawal from TPP

President Donald Trump has set the ball rolling for withdrawal of the ...

Textiles | On 24th Jan 2017

Indian cotton consumption estimated at 290 lakh bales: CAI

The domestic consumption of cotton during the crop season 2016-17...

Interviews View All

Krishnanand Tripathi
Textrade International Ltd

We believe in vocational education for entry-level employees, offering...

Veronique Lee

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Sonia Agarwal

‘The terms eco-friendly and organic are common but everyone perceives them ...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Sonam & Paras Modi

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Rupa Sood and Sharan Apparao

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Subscribe today and get the latest News update in your mail box.
Advanced Search