Home / Knowledge / News / Textiles / Canadian mattress firm SAS takes control of Natura World
Canadian mattress firm SAS takes control of Natura World
03
May '12
Spring Air Sommex Corp. (SAS), the largest Canadian owned manufacturer of mattress and bedding products, has taken control of its competitor Natura World Inc., which includes exclusive rights to Natura brands across North America and its manufacturing operations in Cambridge, Ontario.

SAS undertakes production of its Obus Forme and Sommex brand mattresses at its facilities in Toronto; Trois-Rivières, Quebec; and Winnipeg, Manitoba.

Valerie Stranix, Chief Marketing Officer SAS, said they are delighted to have contributed in sustaining Natura's development.

Natura features a fine natural product line and possesses a unique place in the market offering premium quality pillows, latex mattresses and wool toppers, SAS said.

Natura would function as a separate division of SAS and Natura's Co-founder and President Ralph Rossdeutscher would be appointed as the Executive Vice President of the said division. The division would continue to use its already existing facility in Cambridge.

SAS Executive Vice President Sales, Ed Farquharson, said SAS's standing for excellence in service, quality craftsmanship and shipment accuracy would greatly advantage the Natura brand as well as its customers.

Fibre2fashion News Desk - India

Must ReadView All

Courtesy: Ikea

Textiles | On 26th Apr 2017

Ikea’s product sourcing from India to double by 2020

Ikea, the global home furnishing giant from Sweden, plans to double...

Textiles | On 26th Apr 2017

CITA to add insufficiently available fabric in CAFTA-DR

The Committee for the Implementation of Textile Agreements (CITA) has ...

Courtesy: SKF

Textiles | On 26th Apr 2017

SKF brings predictive maintenance for machinery to India

SKF India, a global supplier of bearings, seals, mechatronics,...

Interviews View All

Manfred Mentges
Sedo Treepoint GmbH

We see a higher demand in colour management systems, as customers see big...

Divyesh Mashruwala
Akshar Industries

Surat dominates foiling, embossing and pleating

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search