Varanasi is specialised in cotton weaving but made a switch to silk weaving in fourteen century. Around the same time, motives used also changed bringing in a Persian mark. For the last few centuries, it has specialised in brocade weaving.
The main product of Banaras is saree but recently there has been a thrust towards product diversification and weavers have ventured into making stoles, scarves, mats, made-ups like curtain, cushion covers, table cover and napkins etc.
In order to provide support to the handloom weavers and for the holistic development of the handloom sector, the Government of India has taken up various developmental and welfare programmes.
The Government of India has approved 12 small clusters (covering 300-500 looms), one large cluster (covering 5000 looms) and one Mega cluster (covering 2500 looms) in Varanasi with the objective to empower handloom weavers and build their capacity to enhance competitiveness of their products in the domestic as well as global market in a sustainable and reliant manner.
Marketing has always been concerned for the weavers so as to sell their products to the buyers. In order to facilitate weavers of the Varanasi region, the Hon’ble Minister of Textiles had announced holding a special “Varanasi Weaves” Haat at the well known marketing place “DELHI HAAT” situated at INA, New Delhi from 16th October to 31st October, 2012.
Dilli Haat in New Delhi is one of the prominent marketing platform where weavers and artisans from all over the country are given stalls for display and sale of their products on rotational basis. This special fortnight which will have a presence of 162 stalls of various individuals and societies from Varanasi, will provide a platform to the weavers of the city to showcase their artistic products besides the retail sale.
An advertisement for selection of weavers for participation in the Exhibition will be released shortly in regional newspapers of Varanasi editions in Hindi and Urdu.
The weavers should submit their application at the office of WSC, Varanasi on plain paper indicating his name, address, phone number, product of Varanasi proposed to be displayed for sale along-with 2 passport size photographs and a certificate to the effect that the products produced by them are made on handlooms.
The last date to receive the application at WSC, Varanasi has been fixed as 14th August, 2012, and the draw for selection will be held on 27th August 2012 at 11.30 am in WSC, Varanasi by a Committee constituted for the purpose.
Ministry of Textiles
Textiles | On 21st Jun 2018
ITMA, the trendsetting textile and garment technology platform, will...
Textiles | On 21st Jun 2018
Protectionism is the biggest political factor and threat affecting...
We are ready to adopt or follow every opportunity
Dolphin Jingwei Machines
Taxation policies need to be made simpler
Defining MSMEs on the basis of turnover makes it simpler to do business
No Nasties was the first fashion brand in India to make 100 per cent...
Conceived in Europe and curated in New Delhi, NeceSera is a...
New Delhi-based Jogindra Industries Private Limited provides an assortment ...
Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...
Biovation II LLC
Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...
Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...
Sonam and Paras Modi's Sva Couture is synonymous with head-turning...
Aditi Somani specialises in luxury fusion wear with international cuts and ...
Gildan Activewear SRL
Gildan Activewear, a manufacturer and marketer of branded clothing and...