Home / Knowledge / News / Textiles / Woolworths offers stylish home textile collection
Woolworths offers stylish home textile collection
03
Aug '12
Style is right at home at Woolworths store this summer. From the bright, tropical-inspired prints and gorgeous linens that are summer’s hottest trends to the unmistakeable style of Studio.W and the timeless elegance of W Collection, you’ll find a wealth of ways to give any room in your home a fresh new look for summer.

The mix and match trend continues into the new season, with stripes and spots adding to a virtual rainbow of bold colours like reds, mauves, oranges, greens and blues in crockery. Tropical influences are featured in what Woolies home team is calling the ‘Bahia’ theme, with bright jungle florals and birds joining in the mix and match fun. Spots and stripes make their way onto bedding along with vibrant colours.

The nautical pairing of blue and white is a perennial summer favourite. This season they’re joined by yellow as a highlight colour which gives it a slightly more relaxed, Bohemian-inspired feel. Glamour isn’t forgotten, either, and December brings the launch of bedding and accessories with all the bling touches to add sparkle to mid-summer.

Colour, whether bright or muted, is a feature of Woolworths outdoor collection of cushions, lounger cushions and tablecloths as well as in the top quality melamine and acrylic tableware. If you love a braai, you won’t want to miss innovative braai tray and braai wok. The first is ideal for putting things like prawns on the fire, while the ‘wok’ makes giving your veggies that real braai flavour easier than ever.

Summer, of course, means Christmas, and once again this year customers will find all the holiday décor, tableware, napery and accessories they could wish for. The traditional red, gold and silver are there, along with a subtle duck egg blue and Moroccan influences that have been created by the Woolworths design team to bring a sophisticated local flair to local homes this festive season.

Studio.W
The understated sophistication and contemporary urban styling Studio.W is known for is clearly evident throughout the summer range, from the subtle Moroccan influences in fabric texture and pattern to the soft yellows, blues and turquoises of the season’s fabrics. In tableware, tonal shades of caramel and grey are complimented by understated pattern and white on white textures. Wood and metal remain vital elements of the Studio.W range, particularly in accent pieces and lamps in interesting and unusual shapes.

W Collection
W Collection remains an iconic range for the discerning customer who appreciates luxury as much as value. For summer they’ll find exquisite bedding, gorgeous accent pieces and beautiful tableware, including porcelain with metallic trim, leaded crystal, and heavy gauge 18/10 stainless steel cutlery. For the bathroom, there are new colours added to the range of ultra-soft, ultra-absorbent W Collection MicroCotton towels.

Woolworths


Must ReadView All

Courtesy: European Commission/European Union

Textiles | On 26th May 2018

EU set to negotiate FTAs with Australia & New Zealand

The European Union is all set to begin negotiations for free trade...

US bans import of cotton goods from Turkmenistan

Textiles | On 26th May 2018

US bans import of cotton goods from Turkmenistan

The US Customs and Border Protection (CBP) has issued a Withhold...

FPCCI prepares report on Pakistan's export issues

Textiles | On 26th May 2018

FPCCI prepares report on Pakistan's export issues

Federation of Pakistan Chambers of Commerce and Industry (FPCCI)’s...

Interviews View All

Karin Ekberg
Leadership & Sustainability

Sustainable models are beneficial for brands, retailers and manufacturers

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search