Home / Knowledge / News / Textiles / Sure Fit introduces upscale Premier Collection
Sure Fit introduces upscale Premier Collection
26
Oct '12
Sure Fit Inc., the leading provider of classic and contemporary slipcovers and home solutions since 1914, is proud to announce the launch of its upscale Premier Collection. Creating a new level of luxury in the slipcover category, Sure Fit’s Premier Collection features heavyweight fabrics and decorator details typical of fine custom upholstery.  

“We are constantly growing and evolving our product lines, and the Premier Collection elevates Sure Fit into a whole new category by offering the look of high-end custom upholstery without the cost.” said Hugh Rovit, CEO of Sure Fit, Inc.  “The Sure Fit line now offers something for everyone — from the discerning shopper seeking unique craftsmanship to the consumer looking for quality product at an affordable price point.”  

The Premier Collection’s upholstery-grade fabrics and superior materials are masterfully crafted to mimic a custom-made fit for chairs, loveseats, petite- and regular-sized sofas. The uniquely textured materials in Premier’s Carlisle and Alpine lines showcase lasting, quality workmanship, such as detailed topstitching, contrast cording, layered fabrics and adjustable fittings.

“Slipcovered furniture is becoming more mainstream in the furniture market and is now a decorator choice, just like upholstered furniture,” said Margaret Nanni, SVP of Product Development. 

“With the constant demand for versatility and a growing trend for relaxed looks, the Premier Collection offers a superior, long-lasting solution. It combines Sure Fit’s expertise in ready-made fits with a luxury assortment of heavyweight fabrics and value-added workmanship details, as an alternative to expensive custom slipcovers, reupholstery or new furniture."

Sure Fit Inc.


Must ReadView All

India’s garment imports from Bangladesh up 56% post-GST

Apparel/Garments | On 12th Dec 2017

India’s garment imports from Bangladesh up 56% post-GST

India has imported $87.4 million worth of readymade garments from...

Coats acquires yarn manufacturer Patrick Yarn Mill

Textiles | On 12th Dec 2017

Coats acquires yarn manufacturer Patrick Yarn Mill

Coats, the world’s leading industrial thread manufacturer, has...

Trade & consumers want MDR free digital payments: CAIT

Apparel/Garments | On 12th Dec 2017

Trade & consumers want MDR free digital payments: CAIT

Transaction charges like the merchant discount rate (MDR) applicable...

Interviews View All

Jurgen Gauger
Spreadshirt

‘Buying crowdsourced or creative designs are much more appealing to the...

Rahul Bhadani
Looksgud

Navigating through catalogues is a bit hasslesome

Anshul Sood
Oceedee

‘Indian footwear market is nascent and largely a trend follower’

Urmil Arya

Sushila International, a well established textile organisation established ...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.2%
No
12.1%
Skip
18.7%

Total Votes: 91

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.5%
No
30.8%
Skip
7.7%

Total Votes: 91

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.8%
No
9.9%
Skip
3.3%

Total Votes: 91

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.3%
No
8.8%
Skip
9.9%

Total Votes: 91


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search