The 2011 report deduces that the increase in demand and paradoxical decline in organic cotton production is the result of five interrelated issues that need attention across the entire value chain. They are:
2. The Data Conundrum
3. Price vs. the True Cost of Sustainability
4. Intimacy and Commitment
“While it’s easy to focus on the news that organic cotton production is down, at Textile Exchange we take it as just one more challenge along the path to making sustainable change in the industry. On a good note, it’s empowering to see double digit growth in brand and retail demand,” said LaRhea Pepper, Managing Director for Textile Exchange.
“This year, we’re seeing the data align with the conversations we shared at the Organic Cotton Roundtable in Hong Kong. We need to use this Report as a catalyst to keep the conversation going and to help us focus on the areas that really need attention.”
Textile Exchange (Organic Exchange) is a membership-based non-profit dedicated to accelerating sustainable practices in the textile industry.