Woolmark returns to France with new Paris office

The history of the International Woolmark Prize is in itself strongly linked to the evolution of French fashion, as the second edition of the competition, in 1954, was actually won by two very young designers, Karl Lagerfeld and Yves Saint Laurent, whose contributions to modern fashion, and particularly to French fashion, is immense.

"France is at the forefront of the next phase of growth as part of our Global Marketing strategy,” explained Stuart McCullough. “We have a commitment to support and highlight excellence and creativity, definitely two strong assets of the country. In the next months, we'll work to expand and reinforce our connections in the market, with the aim to develop relevant Marketing and Communication activities."

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