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CCI promotes US cotton at Heimtextil in Germany
17
Apr '13
Cotton Council International (CCI) promoted U.S. cotton in Frankfurt, Germany, at the four-day Heimtextil trade show – the world’s leading trade show for home textiles. Cotton Incorporated and Supima joined CCI to provide comprehensive information on U.S. cotton fiber and their respective cotton marketing, licensing, sourcing and research programs. The COTTON USA booth at Heimtextil played an important role within CCI’s global marketing and licensing program.

Numerous COTTON USA home textile licensees reported successful sales meetings with their customers at the booth. CCI also renewed several COTTON USA licenses and generated new business opportunities for industry, brand and retail partners by connecting buyers and sellers of U.S. cotton products.

CCI also featured U.S. cotton product samples from 14 COTTON USA licensees: Bassetti, Camillatex and Zucchi (Italy); Shanghai Imagine Furnishings (China); Caliphil (Taiwan); Batuhan Pazarlama Tekstil and Kimpeks (Turkey); Graser Exklusive Bettwäsche (Germany); Nishikawa Sangyo (Japan); Magasin (Sweden); Linen House and Picasso (Thailand); and Casale Home and Zermatex (Mexico).

As many key companies in the cotton home textile industry are vertically integrated, Heimtextil is a unique location for U.S. cotton organizations to meet with all segments of the cotton supply chain, from cotton merchants, mills and manufacturers to brands and retailers. Heimtextil 2013 united 2,658 exhibitors from 62 countries and 66,000 visitors from 128 countries.

Cotton Council International (CCI)

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