Home / Knowledge / News / Textiles / 19 countries & 114 brands partake at Novomania show
19 countries & 114 brands partake at Novomania show
19
Aug '13
Novomania 2013 launched its fourth edition (17-19 July 2013); the best yet with some refreshing new labels and returning brands, coupled with the supporting NEWGEN talent from China for its fourth edition - a meeting place where business is paramount.

Covering a total of 19 countries and regions including France, Italy, Spain, Portugal, Russia, Germany, Brazil, UK, Sweden, Holland, Belgium, USA, Australia, Japan, Korea, Philippines, Mainland China, Taiwan, and Hong Kong, and showcasing over 114 brands and innovative retail services in total, Novomania is the only tradeshow in China presenting this many international brands.

Added to that, with 80 global media titles covering the show, Novomania has been placed firmly on the fashion calendar for brands wanting to establish themselves in the growing Chinese market.

For its fourth edition Novomania showcased five fashion areas: Denim & Urban, Fashion & Chic, Sports & Street, Shoes & Accessories, and Contemporary & Premium. There is also Innovation & Retail Services - highlighting why Novomania is a must visit!

Robin Jeans, denim and lifestyle brand, founder, Robin Chretien adds, "We met the team at Novomania in LA at one of their informative roadshows. We were really impressed and they made us understand that China is the future, so that's why we are here with our brand Robin Jeans at Novomania."

Jerome Tordjmann, Export Manager of Eleven Paris comments, "This is our first time at Novomania and we are here to meet local buyers, multi brand stores, shop in shop and to increase our brand awareness in the Chinese market. There is no set agenda to showcase our brand at Novomania, but ultimately it's to make the right contacts here to enter in the Chinese market."

Chung Chung Lee, Creative Director of LIE by Lie Sang Bong (the premium Korean label) says, "Novomania is a new platform for our collection to get into the Chinese premium market. LIE is where avant-garde and NY modern style combine to create a twist on modern luxury.

"We are showing our S/S 14 collection, which we first showcased in Paris and now here in Shanghai. Novomania has been a great success for us. We met buyers not only from Shanghai, but also from all over China."


Must ReadView All

Courtesy: Sympatex Technologies

Textiles | On 23rd Feb 2018

Sympatex, Ricosta jointly move towards sustainability

Sympatex Technologies is moving towards sustainability with its...

Courtesy: Business wire

Information Technology | On 23rd Feb 2018

CLO Virtual Fashion launches CLO 4.0 & new website

CLO Virtual Fashion, a leading developer of cutting-edge 3D garment...

Courtesy: Delta Galil

Apparel/Garments | On 23rd Feb 2018

Delta Galil 2017 sales up 16% to $1,368.1 million

Delta Galil sales for full year 2017 increased 16 per cent to...

Interviews View All

Headhonchos
Indian fashion industry

Cotton consumption will keep growing in the Indian fashion industry

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Sonia Agarwal
Whitenife

‘The terms eco-friendly and organic are common but everyone perceives them ...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search