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BASF creates unique “MySetta” show car
Sep '13
Once named the “bubble car”, the Isetta turns heads wherever it goes. It gets people’s creative juices flowing, and not just for thinking up nicknames. BASF has created a unique “MySetta” show car based on a 1958 BMW Isetta 250.

The MySetta is a two-seater that you enter through the front. Innovative BASF products were used to give the car a modern outfit. The MySetta’s chassis, the body, the add-on parts and its interior were completely refurbished. For the overhaul, BASF paints, coated fabrics and flexible foam were used.

BASF’s broad portfolio made this individual project possible. Whether for polyurethane foams for ergonomically correct seats, lightweight engine mounts made of plastic, or unusual coatings, BASF is the world’s largest automotive supplier in the chemical industry.

“The automotive industry is one of the BASF Group’s most important customer segments. In order to consolidate the activities and competencies, a lively exchange takes place in the cross-divisional teams,” said Harald Pflanzl, Head of Automotive Refinish Europe at BASF.


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