Home / Knowledge / News / Textiles / ICAC show identifies three key concerns for cotton fibre
ICAC show identifies three key concerns for cotton fibre
01
Oct '13
The 72nd Plenary Meeting of the International Cotton Advisory Committee (ICAC) used its First Open Session to address what is likely the cotton industry's single greatest threat: synthetic fibers.

The panel of expert speakers during the session, entitled "Interfiber Competition: Meeting the Challenges of Competing Fibers," identified three primary areas of concern that are impacting cotton's long-term ability to succeed in the marketplace:

Price volatility:  Although the days of extreme volatility appear to be over, the price of natural fibers like cotton are subject to more uncertainties than their synthetic counterparts. The impact of speculative investors and interventionist government policies can cause unpredictable price spikes and plunges, and adverse weather can unexpectedly affect the crop in many of the world's top producing countries.

Uncertain quality control:  Unlike manmade fibers, cotton characteristics can vary greatly from one bale to the next. The industry needs to implement standardized testing systems and equipment to ensure consistency of cotton quality.

Loss of market share : Although overall global cotton consumption continues to increase, it is still consistently losing market share to synthetic competitors. Vast amounts of industry research have clearly shown that consumers prefer apparel and textiles made from natural fibers, but items made from cotton typically cost more than those made from synthetic fibers like polyester.

The key to reversing the loss of market share, according to Kevin Latner, President of Cotton Council International, is unified messaging direct to the consumer.

"We know that consumers prefer cotton, but we need to do a better job of communicating the social and environmental benefits of natural fibers to them directly," he said during his presentation. "The more knowledgeable consumers are, the better. However, labels in many parts of the world don't show what materials an item is made from, so even though consumers prefer cotton, they don't always know what they're buying."

Fortunately, he concluded, there are organizations that are in good position to unify and disseminate the cotton industry's message to consumers, specifically citing the International Forum for Cotton Promotion (IFCP).

International Cotton Advisory Committee (ICAC)


Must ReadView All

Textiles | On 27th Jun 2017

Govt defers tax deduction at source provision under GST

E-commerce players in India will not be required to deduct tax on...

Apparel/Garments | On 27th Jun 2017

Future Group aims Rs 12,000 crore in fashion business

Future Group, which runs retail stores across India under various...

Textiles | On 27th Jun 2017

AEPC & NSDL to help exporters with GST compliances

Apparel Export Promotion Council (AEPC) and National Securities...

Interviews View All

Sonia Agarwal
Whitenife

‘The terms eco-friendly and organic are common but everyone perceives them ...

Karin Ekberg
Leadership & Sustainability

Sustainable models are beneficial for brands, retailers and manufacturers

Smith Vaghasia
Sanado India

Online remains the best destination for shopping

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search