'Peru has potential to develop organic cotton clothing'

07 Nov '13

2 min read

The South American country of Peru has the potential to position itself as a center of production for organic clothing, which would benefit many export enterprises, especially the ones looking for different and innovative products, according to the Commercial Office of Peru in Los Angeles in the US.

The Peruvian trade office in the US is of the opinion that the objective could be achieved if Peruvian exporters of clothing develop and manufacture organic cotton clothing, which would provide an added value to their shipments, reports gestion.pe.

According to the trade office, the Peruvian entrepreneurs could also utilize Pima cotton in manufacturing clothing for attracting customers in the US who are seeking these products.

Innovation and identifying new niches in the areas of organic cotton clothing would also ensure sustained export growth in the country, noted the trade office.

As per data released by the Organic Trade Association (OTA) of North America, Peru exported organic cotton goods worth US$ 69 million to the US in 2002, which has now increased to US$ 826 million in the year 2012. This indicates an increase of over 900 percent in the last ten years.

According to the trade office, most of the consumers in the US, in addition to innovative designs, materials seek garments made with health benefits, and hence Peruvian organic cotton clothing would find a market in the country.

As per OTA data, Peru ranks as the eighth largest producer of organic cotton in the world and is the only producer of the Pima cotton variety.

Fibre2fashion News Desk - India

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