Home / Knowledge / News / Textiles / Boll & Branch launches organic cotton luxury linens
Boll & Branch launches organic cotton luxury linens
Jan '14
Boll & Branch LLC, a new brand of socially conscious premium home textiles, launched an exclusive line of ultra-luxurious, ethically sourced, certified organic cotton sheets and blankets direct to the customer at an affordable price.
The latest startup in the growing trend of vertically integrated online retail, Boll & Branch aims to disrupt the conventional textiles industry with a direct-to-consumer sales model that eliminates the middleman to deliver a super-premium product at a better value. With a focus on using only the finest organic materials and ensuring the dignified treatment of the people who make the product, Boll & Branch offers consumers a choice in sheets and blankets that make a difference by bringing economic opportunity to at-risk people in developing countries.
Linens with a Mission
"As a company, we believe everyone deserves a great night's sleep—both our customers and the good people who work hard to make the sheets and blankets we sell," said Scott Tannen, who founded Boll & Branch with his wife, Missy. "Most of us rarely think about where the products we use come from and by whose hands they were made. 
At Boll & Branch, we're extremely proud to offer products that are made with only the best organic cotton by workers who are paid fairly and treated well. By cutting out costs from middlemen and traditional retail overhead and markups, we can deliver amazing products to customers for a fraction of the price they're used to paying."
Boll & Branch sheets and cable-knit throws are made exclusively from the world's finest GOTS-certified organic cotton sourced through Chetna Organic, an Indian cooperative that supports sustainable farming and community development while ensuring their products are of the highest quality and produced devoid of the indentured servitude, forced and child labor common in the mainstream textile trade. The entire supply chain—every farm, gin, dying house and mill—is Fair Trade- and GOTS-certified, upholding rigorous ethical and environmental standards.
"Our farmers grow cotton without dangerous pesticides, in a sustainable fashion, and they're safer and happier. Our weavers are paid well, receive health benefits and are thrilled with the dignified jobs we've helped to create for them," he said. "The feel of our products is like nothing else on the market, and knowing that the sheets you sleep on every night have enabled so many people to earn a living through dignified work makes it feel that much better."

Boll & Branch

Must ReadView All

Textiles | On 25th Oct 2016

Arvind to dilute 10% stake in brand business arm

Arvind Limited, one of India’s largest integrated textile and apparel ...

Courtesy: Commonwealth Bank of Australia

Textiles | On 25th Oct 2016

World’s first cotton shipment using Skuchain’s Brackets

The world’s first trade transaction involving shipment of cotton...

Textiles | On 25th Oct 2016

Cotton yield to increase to 568.29 kg/ha in 2016-17: CAB

At its first meeting for the cotton season 2016-17, the Cotton...

Interviews View All

Smita Murarka

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Asim Dalal
Indo Count Retail Ventures

Today, there is no other emerging market as India, "we make in India and...

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Igor Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search