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RadiciGroup yarns snatch higher market shares in 2013
Mar '14
The year 2013 saw growing volumes for many of the tailor-made solutions offered by the RadiciGroup PET YARN Business Unit: RADYARN UV STABILIZED (UV-stabilized yarn), RADYARN FR (flame-retardant yarn), r-RADYARN and CORNLEAF (eco-sustainable yarn lines), RADYARN BICO (two-component yarn) and RADYARN STRETCH (PBT stretch yarn).
Know-how, vertical integration and total production chain control from spinning to downstream processing. Taking advantage of these RadiciGroup strengths, the PET YARN Business Unit is continuing its research and development efforts centred on developing new types of continuous PET yarn and improving existing products in terms of performance and quality
RadiciGroup polyester yarn volume has been growing. With three production and processing sites located in Italy and Switzerland, RadiciGroup – a vertically integrated leading European producer of continuous PET yarn – closed the year 2013 with greater market share in many of its target polyester market sectors. Outstanding results were achieved in the outdoor furnishings, technical/industrial and automotive segments.  
The year 2013 was a positive one for us,” said Paolo Radici, member of the RadiciGroup Board of Directors and CEO of the RadiciGroup PET Yarn Business Unit. “Despite the difficult economic situation in Europe, we managed to grow and gain a good share for our products in our chief target markets. All three of our companies achieved improvement: the two Italian sites in Chignolo d’Isola and Andalo Valtellino, and the Swiss facility in Stabio, with a combined total of 341 employees.”
Outdoor furnishings (fabric for tensile structures, solar protection, and garden furnishings) was one of the markets successfully targeted by RadiciGroup PET YARN.
“Outdoor furnishings – a market segment on the rise, particularly in Italy – has been one of the markets of great interest to us, not so much for the volume, but for the high quality and technological level that sets this market apart,” said Maurizio Vedovati, general manager of Noyfil SpA and sales manager of the RadiciGroup PET YARN Business Unit. ”In outdoor furnishings, the world of design generates attractive business opportunities in allied industries. 
In the period from 2011 to 2013, our polyester yarn, notably our Radyarn UV stabilized line, registered an increase in sales volume of 60% in outdoor furnishings. The market prized the excellent performance of our products, not to mention our other strong points. Indeed, our production flexibility and capability to develop products tailored to specific requirements are of crucial importance to our customers.”

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