Home / Knowledge / News / Textiles / Dow to launch program for textile mills using 'SILVADUR'
Dow to launch program for textile mills using 'SILVADUR'
01
Jul '14
Dow Microbial Control, a business unit of The Dow Chemical Company, will launch a Certified Mill Program on July 1, 2014, recognizing textile manufacturers who have successfully completed a training program and demonstrated their proficiency in applying  SILVADUR Antimicrobial in their production processes.  SILVADUR Antimicrobial is gaining rapid acceptance in textile and apparel markets globally and was voted one of the 100 most technologically significant products introduced during the past year by R&D Magazine.
 
SILVADUR Antimicrobial offers reliable odor control and long-lasting freshness in apparel, home textiles, and footwear at a time when more and more consumers are embracing a healthier, more hygienic lifestyle.  It is the only known polymer technology that intelligently releases silver ions as odor-causing organisms appear on the surface of fabric treated with SILVADUR.  
 
“In today’s highly competitive marketplace, consumer loyalty is directly related to product quality,” said Karel Williams, global strategic marketing manager for Dow Microbial Control. “Brand owners and retailers are the ultimate beneficiaries of the Certified Mill Program, because they can be assured of the highest quality SILVADUR application process by these select mills and know that the odor control and freshness performance attributes of SILVADUR will be maximized in their products.”  
 
The SILVADUR global distributor network is identifying the best mill candidates from around the world for inclusion in the Certified Mill Program.  Among the criteria for selection are a mill’s customer base and its relationship with those customers, its reputation for quality, relevant production volume and willingness to collaborate with Dow.  Dow Microbial Control will provide the mills that meet its criteria with advanced technical and production training, increased promotional support, such as inclusion in case studies, and, more importantly, expanded access to leading brands and retailers.  
 
Extensive testing has shown that SILVADUR Antimicrobial has a high degree of efficacy against a wide range of undesirable bacteria, is highly durable over 50 washings, and its application process is efficient and cost effective.
 

Dow Chemical

Must ReadView All

Textiles | On 25th Mar 2017

GST to positively impact retail value chain: CBRE

The implementation of the Goods and Services Tax (GST) bill in India...

Textiles | On 25th Mar 2017

MEGlobal to build first ever US MEG plant

Monoethylene glycol (MEG) producer MEGlobal plans to construct a new...

Courtesy: Ulster Carpet

Textiles | On 25th Mar 2017

Ulster Carpets acquires Griffith Textile Machines

Northern Ireland based manufacturer of carpets, Ulster Carpets said...

Interviews View All

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Subhashini Srinivasan
The S Studio

Ethnicwear market will see an upward trend if uniqueness and quality are...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search