Home / Knowledge / News / Textiles / Perry Ellis signs deal with Perfect Fit for bedding range
Perry Ellis signs deal with Perfect Fit for bedding range
20
Aug '14
Perry Ellis International announced that it has entered into license agreements with Perfect Fit Industries, LLC for bedding products including mattress pads, bed toppers, electric blankets, electric mattress pads and pillows for customers in the USA and Canada under the Perry Ellis Portfolio and Laundry by Shelli Segal brands.

"We are enthusiastic about working with Perfect Fit and further strengthening our relationships with our retail partners. Our significant growth provides a successful platform and the confidence to invest in new categories for an even wider profile to meet consumer needs," said Oscar Feldenkreis, president and chief operating officer of Perry Ellis International.

Targeted retailers will include home specialty chains, as well as online retailers.

"Both the Laundry by Shelli Segal and Perry Ellis Portfolio brands add strength to our brand and product portfolio," said Carmen Waite, Perfect Fit's Senior Vice President of Marketing. "We have developed apparel inspired products that are comfortable and appeal to each customer. The Laundry brand's fashion-forward styling appeals to a broad range of women and their success in prom dresses also makes it an ideal brand for back to college, while Perry Ellis Portfolio offers the perfect balance of function and fashion."

These innovative products will be launched at New York Home Fashions Market Week in September 2014.

About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor and licensor of a broad line of high quality men's and women's apparel, accessories and fragrances. The Company's collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses and men's and women's swimwear is available through all major levels of retail distribution.

Perry Ellis International


Must ReadView All

Courtesy: Raymond

Apparel/Garments | On 28th Jun 2017

Raymond plans to invest Rs 1,400 crore in Amravati plant

Raymond, Indian textiles and apparel major, has decided to invest Rs...

Textiles | On 28th Jun 2017

GST and textiles industry: Analysis and opinion

The Goods and Services Tax (GST) is at long last all set to be rolled ...

Textiles | On 28th Jun 2017

India probing dumping of polyester yarn by China

Indian government is probing anti-dumping allegations against a...

Interviews View All

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Smarth Bansal
Colorjet India Limited

We would like to venture more companies into the Indian market

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search