Home / Knowledge / News / Textiles / Gujarat Handloom to start online portal to boost sales
Gujarat Handloom to start online portal to boost sales
10
Feb '15
A view of Gurjari store/c: Gurjari
A view of Gurjari store/c: Gurjari
Gujarat State Handloom and Handicraft Development Corporation (GSHHDC) is soon set to launch its own e-commerce portal under ‘Garvi-Gurjari’ brand to grow its customer base and increase sales in the global market.

GSHHDC has also signed a Memorandum of Understanding (MoU) with global e-commerce giant eBay and plans to tie-up with domestic e-commerce majors as Flipkart and Snapdeal, a news agency reported.

The marketing and IT head of GSHHDC, B Venkateswarlu said that under the brand ‘Garvi-Gurjari’, the handloom corporation is set to create its own website so that products can be sold through an online platform by April 2015.

The objective to expand sales base from retail shop sales to online market is to increase the market share of handloom and handicraft products of Gujarat, he added.

In the first phase, sale of products will start through eBay, while in the next phase, there will be a tie-up with online shopping websites such as Snapdeal and Flipkart, he said.

Venkateswarlu added that GSHHDC is targeting an increase in sales not only in domestic market, but also in the overseas market through its online marketing initiatives.

GSHHDC works for the promotion of Gujarat’s traditional handicrafts, identifying and reviving important dying crafts, their adoption for contemporary usage and generation of employment and income for rural and urban craftsmen. (GK)

Fibre2fashion News Desk - India


Must ReadView All

Textiles | On 23rd Aug 2017

US govt initiates Section 301 investigation of China

The US government has initiated an investigation of China under...

Apparel/Garments | On 23rd Aug 2017

BRC welcomes clarity on goods flow during Brexit

British Retail Consortium (BRC) has welcomed the greater clarity that ...

Textiles | On 23rd Aug 2017

Pakistan minister seeks ideas to boost textile sector

The Pakistani Government will come out with short- and long-term...

Interviews View All

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Abhimanyu Singh Rathore & Barbara Anna Kosiorek
Kannbar

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Pratik Bachkaniwala
Palod Himson Machines

Fabric processing machines are picking up

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

August 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
67.7%
No
16.1%
Skip
16.1%

Total Votes: 31

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
45.2%
No
35.5%
Skip
19.4%

Total Votes: 31

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
83.9%
No
6.5%
Skip
9.7%

Total Votes: 31

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
61.3%
No
9.7%
Skip
29.0%

Total Votes: 31


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search