Home / Knowledge / News / Textiles / British Wool promotes emerging talent through awards
British Wool promotes emerging talent through awards
18
Mar '15
‘My Country Business Awards’, a competition run by Country Homes & Interiors (CH&I), a home interiors publication has partnered British Wool, to promote entrepreneurs to move their businesses forward.

British Wool will be the major sponsor of the competition which has six categories; Interiors, Retail Services, Hospitality and Leisure, Craft, Food and a new Award for Emerging Talent using British Wool.

The six winners will receive three mentoring sessions each from experts and valuable coverage within the magazine which has a readership of over 320,000 and also a huge online and social media following.

The magazine celebrates female entrepreneurs that ‘do what they love and love what they do’ and has a track record of helping young businesses build identity and gain new customers.

British Wool, which is owned and run by up approximately 50,000 sheep farmers in the UK, symbolises the importance of country based businesses, which are mostly run from the farmhouse.

The UK has more sheep breeds than any other country in the world and has the greatest natural diversity in both shade and texture in wool available to the textile sector.

“This aspect of British Wool is increasingly interesting to young designers looking for a unique story that will enhance their product,” British Wool Marketing Board said in a press release.

“We felt the ethos of this competition complemented the origin and story of British Wool perfectly,” said Bridgette Kelly of The Campaign for Wool and the business mentor for the British Wool category.

She added, “Many of our farmers are evolving their own businesses and developing additional strands to their traditional farming activity.

“In many cases this has become a necessity because farming is a tough industry but they also have a unique knowledge of rural life that is increasingly a strong trend, so it makes sense to be multi faceted.”

The British Wool award for Emerging Talent aims to encourage those people that have chosen wool from British sheep breeds in the UK to make their products and are carving a niche.

“We see amazing enthusiasm from designers and students for British Wool, genuinely talented people creating amazing textiles and so we look forward to seeing the entries to this exciting Award,” Kelly noted.

The British Wool Marketing Board is responsible for the selling by auction, marketing and promotion of British Wool from UK sheep.

It is the UK’s largest co-operative and is owned and run by sheep farmers with representative committees from across the country.

British Wool is regarded as a high quality fibre that will be used in a wide range of products across the world, but is particularly noted for its strength and mostly used in carpets, rugs and upholstery. (AR)

Fibre2fashion News Desk - India

Must ReadView All

Apparel/Garments | On 18th Feb 2017

Bangladesh apparel sector has 95% local investors: BGMEA

Over 95 per cent of the total investors in the Bangladesh apparel...

Textiles | On 18th Feb 2017

Smriti Irani resolves cutting of carpets issue at ports

During a meeting held with stake holders of the carpet weaving...

Apparel/Garments | On 18th Feb 2017

Andhra Pradesh inks MoUs to set up 12 apparel units

At the recent CII Partnership Summit held in Hyderabad, memorandum of ...

Interviews View All

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Priyanka
Studio Priyanka Rajiv

‘To reinvent the age-old tradition of embroidery to suit demographics and...

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search